Posts Tagged‘event videography kent’

The Best Drones for Video Content

Posted June 12, 2024 No Comments

A high-quality drone can add video production value to a film project or help you get a unique view for your travel vlog—plus, they’re just really fun to fly. These are the top drones we’ve tested. Even if you have no good reason to justify buying one, you have to admit that drones are cool. Some are glorified tech toys, but the models we highlight here are fit for imaging and cinematic applications both small and large. If you think you can use a flying camera in your next project, there’s good news—the tech has come a long way in a very short time. Most models on the market now put earlier copters to shame in terms of video content quality and stabilization.To learn about wedding videography with drones look here.

The bad news? You get what you pay for. If you want an aerial video content platform that can capture stunning footage, you need to spend some cash, anywhere from a few hundred to a few thousand dollars. Because drones are such pricey propositions, it pays to do your research before buying one.

Deeper Dive: Our Top Tested Picks

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DJI Mini 4 Pro

The DJI Mini 4 Pro is the most capable ultralight drone on the market. It weighs just 249g with its standard battery (good for around 34 minutes of flight time), so you don’t have to register it with the FAA. Creators who don’t mind forms and fees should opt for the extended life battery, however, which pushes flights beyond 45 minutes. Full 360-degree obstacle avoidance, automated flight modes, and a Quad Bayer camera with 4K60 HDR video round out the feature set. We especially like the APAS function, which helps the drone navigate through complex spaces all by itself, even at low altitudes.
Who It’s For
If you’ve looked at the Mini 3 and wanted a bit more, the Mini 4 Pro is a sensible step-up option. Drone enthusiasts, cinematographers looking to add a B-camera for aerials, and creators who don’t mind spending a bit more for smart obstacle avoidance should find the Mini 4 Pro to be a worthwhile upgrade. It’s also a good match for TikTok influencers because it supports vertical 9:16 video.

DJI Mini 2 SE


The DJI Mini 2 SE is the best drone you can get for less than $350. It sports a stabilized 2.7K video camera that snaps 12MP photos, and also includes GPS and Find My Drone functions. Its 249g takeoff weight means you can fly it without dealing with FAA registration—you just need to pass an online knowledge test. We also like the Mini 2 SE’s nearly half-hour flight times, stable performance at its 400-foot altitude limit, and reliable connection to the required smartphone app. We just wish DJI had managed to build in obstacle-detection sensors.
Who It’s For
The Mini 2 SE is the drone to get if you’re just starting out and want to record ultra-smooth 2.7K30 footage from the air. Raw format imaging is also available for photogs who like to post-process.

DJI Air 2S

The DJI Air 2S has a camera with an oversized Type 1 (also called 1-inch) sensor for much better 20MP stills than you can get from the DJI Mini series drones. It supports 5.4K30 and 4K60 video with HDR, flat, or standard profiles, plus it can snap photos in Raw or JPG format. DJI’s strong safety features are here too, including GPS location, obstacle sensors, ADS-B to warn you of nearby manned aircraft, and a 30-minute battery.
Who It’s For
The Air 2S is a compelling drone for stills-first creators. The Type 1 sensor may lag behind Quad Bayer chips in pixel count, but captures a wider dynamic range, so photogs have more leeway for edits to exposure. Video content pros should appreciate the 5.4K resolution and choice of three profiles too, but you may want to step up to a Mavic 3 for more serious cinema work. Keep in mind that you must register this drone with the FAA.

DJI Air 3

The DJI Air 3 puts both a 24mm wide-angle and 70mm mid-telephoto lens on its gimbal-stabilized camera, giving pilots lots of creative options. Its 360-degree obstacle avoidance system is a boost for automated camera moves and follow-me flights, and makes the drone all but crash-proof for manual flight. Long battery life, sharp 4K video content, and good still image quality complete the package.
Who It’s For
If you think the DJI Mini 4 Pro’s single camera is too limiting but don’t want to spend a huge amount on the Mavic 3 Pro, the Air 3 is the in-between drone to get. It matches the Mini 4 Pro’s main camera in picture quality, so the second camera is the main reasons to upgrade.

Cinematic Wedding Videographers Based in Kent

Here at Modus Weddings we offer premium, cinematic wedding videography services to our couples. We film worldwide to capture beautiful wedding videos that capture all the details from your day.

Find your perfect Wedding videographer with our selection of award-winning filmmakers. We are a collective of friendly individuals who love to make you smile.

 If you want to work with the best cinematic wedding videographer Kent has to offer then get in touch! Or see our packages here.

email [email protected] or call us on 01233 273 273.

Wedding Video Company, Kent & London

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Wedding Videography Content Creator

Posted April 17, 2024 No Comments

A New Wedding Role

So you all know what wedding videographers and wedding videography is, but now a new ‘character’ has emerged, the wedding content creator. These individuals are redefining how we capture, share, and cherish the precious moments of a couple’s special day.

The Wedding Videography Content Creator In Action

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Moreover, the influence of social media has altered the dynamics of wedding videography planning itself. From picking the venue to selecting the decor, everything is meticulously curated to create a picturesque setting for both in-person attendees and the digital audience. Couples are not only focused on creating memorable experiences for their guests but also on generating shareable content that will live on in the digital realm long after the wedding day.

Platforms like Instagram have popularised wedding hashtags, enabling guests to contribute to the couple’s online narrative by sharing their moments and experiences. A wedding videography content creator plays a pivotal role in leveraging these hashtags, aggregating user-generated content, and weaving it into a comprehensive and heartwarming portrayal of the wedding day.

However, with this growing trend comes a debate about the intrusion of technology into intimate moments. Critics argue that the pressure to create social media-worthy content might overshadow the genuine emotions and spontaneity of the event. Balancing the desire for a digital footprint with the authenticity of the moment remains a challenge for both couples and content creators.

In conclusion, the rise of wedding social media content creators signifies a paradigm shift in the way we perceive and commemorate weddings. They are not just documenting events; they are crafting narratives that immortalise love stories in the digital sphere. As technology continues to evolve, these creators will play an increasingly significant role in shaping how we experience and remember wedding videography in the years to come.

About Our Video Marketing Agency

Modus film is a video production company based in Kent and London. Our services are nationwide and our video marketing agency can help you make some ground breaking content. If you want to discuss this further contact us or better yet see how video marketing can transform your current marketing mix. We are now fully PPE compliantPlus we carry on working!

Do You Need To Talk To A Marketing Expert?

As video marketing experts we are specialists in all forms of video marketing. Here at Modus Film, we have completed many projects for our clients that have required us to define a digital strategy with really great results. If you want to speak to a specialist email [email protected] or call us on 01233 273 273.

We are still an active creative marketing agency. Video production company London, Video production agency Kent.

wedding cinematographers, wedding filmmakers, wedding videography

4 Great Lapel Mic To Buy That Can Improve Your Video Production

Posted April 10, 2024 No Comments

The best lapel microphone to purchase depends on your specific video production company plans and budget. Some popular options include the Rode SmartLav+, Sennheiser EW 112P G4, and Audio-Technica ATR3350iS. It is recommended to consider factors such as sound quality, durability, compatibility with your recording device, and any additional features you may require. Reading reviews and comparing specifications can help you make an informed decision.

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Shure SM58-LC Cardioid Dynamic Vocal Microphone

The Shure SM58-LC Cardioid Dynamic Vocal Microphone is widely regarded as one of the best lapel microphones available on the market. While it is primarily designed for vocal performances, it can also be used for various other applications such as public speaking, broadcasting, and recording.

One of the key reasons why the Shure SM58-LC is highly recommended is its exceptional sound quality. It features a cardioid polar pattern, which means it picks up sound primarily from the front and reduces background noise effectively. This ensures clear and crisp audio reproduction, making it ideal for live performances and recordings.

Durability is another standout feature of the SM58-LC. It is built with a rugged construction that can withstand the rigors of frequent use and transportation. The microphone’s steel mesh grille protects the internal components from damage, and its robust design ensures longevity.

Additionally, the SM58-LC offers excellent feedback rejection, which is crucial for live performances. It minimizes the chances of unwanted feedback and ensures a smooth and uninterrupted performance for any video production.

Furthermore, the microphone’s versatility is worth mentioning. It can be used with a variety of sound systems and is compatible with most audio equipment. This makes it a reliable choice for professionals in different settings.

It is important to note that technology is constantly evolving, and new lapel microphones are being introduced regularly. While the Shure SM58-LC remains a popular choice, it is always recommended to research and compare different models to ensure you find the best lapel microphone that suits your specific needs and preferences.

Audio-Technica ATR-3350IS Omnidirectional Condenser Lavalier Microphone

The Audio-Technica ATR-3350IS Omnidirectional Condenser Lavalier Microphone is widely regarded as one of the best lapel mics to buy. It offers exceptional audio quality, versatility, and affordability, making it a popular choice among professionals and amateurs who could be thinking of starting a video production company.

One of the standout features of the ATR-3350IS is its omnidirectional pickup pattern. This means that it captures sound from all directions, allowing for clear and consistent audio recording. Whether you’re shooting a video, conducting an interview, or giving a presentation, this microphone ensures that your voice is captured accurately.

Another advantage of the ATR-3350IS is its compatibility with a wide range of devices. It comes with a 1/8″ (3.5mm) mini-plug, making it compatible with smartphones, DSLR cameras, camcorders, and audio recorders. This versatility makes it an excellent choice for content creators who need a lapel mic that can be used with different devices.

Furthermore, the ATR-3350IS is known for its durability and ease of use. It comes with a tie clip and foam windscreen, allowing for secure and hassle-free attachment to clothing. The microphone also includes a battery, providing approximately 200 hours of continuous use.

In terms of price, the ATR-3350IS offers great value for money. It is significantly more affordable compared to other lapel mics on the market, without compromising on quality. This makes it an attractive option for those on a budget or beginners looking to invest in a reliable lapel microphone.

Overall, the Audio-Technica ATR-3350IS Omnidirectional Condenser Lavalier Microphone is a top choice for anyone in need of a lapel mic. Its exceptional audio quality, versatility, durability, and affordability make it a reliable and popular option in the market.

Rode smartLav+ Omnidirectional Lavalier Microphone for Smartphones

The Rode smartLav+ Omnidirectional Lavalier Microphone for Smartphones is widely regarded as one of the best lapel microphones available on the market today. With its exceptional sound quality and versatility, it has become a popular choice among professionals and amateurs alike.

One of the standout features of the Rode smartLav+ is its omnidirectional pickup pattern. This means that it captures sound from all directions, allowing for clear and natural audio recordings. Whether you’re conducting interviews, recording podcasts, or shooting videos, this microphone ensures that every word is captured with precision.

Another advantage of the smartLav+ is its compatibility with smartphones. With the increasing popularity of mobile content creation, having a lapel microphone that can be easily connected to a smartphone is essential. The smartLav+ comes with a TRRS connector, making it compatible with a wide range of smartphones and tablets.

Furthermore, the smartLav+ is built with high-quality materials, ensuring durability and longevity. Its compact and lightweight design makes it easy to carry around, making it ideal for on-the-go recording.

It’s worth noting that while the Rode smartLav+ is an excellent choice for smartphone users, it may not be the best option for those looking for a lapel microphone specifically for DSLR cameras or other professional audio equipment. In such cases, there are other lapel microphones available that may better suit those needs.

In conclusion, the Rode smartLav+ Omnidirectional Lavalier Microphone for Smartphones is a top-notch lapel microphone that offers exceptional sound quality, versatility, and compatibility with smartphones. Whether you’re a content creator, journalist, or filmmaker, this microphone is a reliable and worthwhile investment.

Sennheiser EW 112P G4 Camera-Mount Wireless Omni Lavalier Microphone System

The Sennheiser EW 112P G4 Camera-Mount Wireless Omni Lavalier Microphone System is widely regarded as one of the best lapel mics available on the market today. It offers exceptional audio quality, reliability, and versatility, making it a top choice for professional video production creators in various fields such as broadcasting, filmmaking, and live performances.

One of the standout features of the Sennheiser EW 112P G4 is its wireless capability. It operates on the UHF frequency range, providing a stable and interference-free signal transmission. This is particularly important in crowded environments where other wireless devices may be present. The system also offers a range of up to 330 feet, allowing for freedom of movement without sacrificing audio quality.

The microphone itself is an omnidirectional lavalier mic, which means it captures sound from all directions. This is ideal for capturing audio in interviews or presentations where the speaker may move around. The mic also has a built-in windscreen to reduce unwanted noise caused by wind or plosives.

Another notable feature is the easy-to-use interface. The system includes a receiver with a clear LCD display, making it simple to monitor and adjust settings. It also has automatic frequency scanning and synchronization, which simplifies the setup process.

In terms of durability, the Sennheiser EW 112P G4 is built to withstand the rigors of professional use. The transmitter and receiver are made from rugged metal housing, ensuring longevity and reliability.

Overall, the Sennheiser EW 112P G4 Camera-Mount Wireless Omni Lavalier Microphone System is a top choice for those seeking a high-quality lapel mic. Its wireless capabilities, audio quality, and user-friendly design make it a versatile and reliable option for various applications.

About Our Video Marketing Agency

Modus film is a video production company based in Kent and London. Our services are nationwide and our video marketing agency can help you make some ground breaking content. If you want to discuss this further contact us or better yet see how video marketing can transform your current marketing mix. We are now fully PPE compliantPlus we carry on working!

Do You Need to Talk to a Marketing Expert?

As video marketing experts we are specialists in all forms of video marketing. Here at Modus Film, we have completed many projects for our clients that have required us to define a digital strategy with really great results. If you want to speak to a specialist email [email protected] or call us on 01233 273 273.

We are still an active creative marketing agency. Video production company London, Video production agency Kent.

wedding filmmakers, cinematic wedding videographers, wedding videography

5 great angles to capture for your wedding videography

Posted April 3, 2024 No Comments

Wedding videography isn’t just about pressing play and watching. It’s something that needs skill, time and patience. Since there are many important moments to capture for your couple on their special day, you need to be prepared about how to do so perfectly depending on the setting. The ceremony is one of the most memorable parts of the wedding day. This is the time your couple would be saying their I dos, exchanging vows, and become one. Creating the wedding content in the ceremony in as many different unique ways will.

1. The Front Is A Classic Approach But Always Gives An Easy Clean Look

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The happy couple have most likely used up a lot of time in deciding how they want their ceremony to feel. Before it starts, capture a shot of the ceremony site from the front. This will help you include the entire ceremony area and showcase all the details your bride and groom included as part of the setting. When the ceremony begins, stand at an angle that will include the bride and groom as they stand together, with their bridal party on their sides. This will require you to stand to face the front of the ceremony site, where you can capture these images for your couple.

2. Behind The Ceremony

Many ceremony locations have less than ideal lighting, which can be an issue for the special moments you want to capture. This is especially true for outdoor ceremonies, where the light creates unflattering shadows on your couple’s faces (or the harsh light causes them to squint). When lighting is not ideal, switch angles too and move behind the ceremony. If the setup and situation allow you, stand behind the altar, where the sun may be less intrusive. This angle can include the couple, and may even feature who is marrying them (the officiant).

3. The Side May Seem Unusual At First But Can Capture Remarkable Moments

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During the ceremony, there are certain angles where you must stand to the side to shoot to create the best wedding content you can for your client. It showcases different parts of the ceremony location, as well as the guests. It can also be helpful when there is difficult lighting while your couple and the bridal party walk down the aisle. Another way to shoot from a side angle is to stand on one side of the ceremony site and capture the groom with his groomsmen behind him. Then, switch sides to capture the bride beside her bridesmaids which completes a full look on the wedding videography.

4. The Aisle End Can Create A Unique Look For Your Wedding Videography

As the bridal party and bride walk down the aisle, take the opportunity to capture this moment from various angles. While your second shooter captures them exiting the limo or building, you can be at the front of the aisle as they walk toward you. When the ceremony concludes, switch angles and move to the opposite end as the bride, groom, and bridal party exit to the reception.

5. The Couple’s Perspective

When they are at the altar, the bride and groom are focused on one another and not how they’re wedding content will turn out. They are also facing each other, which means you should switch angles to capture their expressions. Start with the groom and shoot over his shoulder to capture the bride’s emotions and expressions during the ceremony. Then, shoot over the bride’s shoulders for the groom’s reactions. This will not only help you add variety and interest to the angles and photos you take, but you’ll also get to showcase how the bride and groom were feeling at that time.

About Our Video Marketing Agency

Modus film is a video production company based in Kent and London. Our services are nationwide and our video marketing agency can help you make some ground breaking content. If you want to discuss this further contact us or better yet see how video marketing can transform your current marketing mix. We are now fully PPE compliantPlus we carry on working!

Do You Need to Talk to a Marketing Expert?

As video marketing experts we are specialists in all forms of video marketing. Here at Modus Film, we have completed many projects for our clients that have required us to define a digital strategy with really great results. If you want to speak to a specialist email [email protected] or call us on 01233 273 273.

We are still an active creative marketing agency. Video production company London, Video production agency Kent.

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How To Stop Light Flickering In Your Video Content

Posted March 19, 2024 No Comments

You think you’ve captured the perfect footage, then on playback, all you can see is a light flickering. Flickering light causes a distracting visual effect on your video production or any other video content that you can’t otherwise see with the naked eye.

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This is because certain light sources fire out brightness intermittently at a high speed, due to the electrical current that powers them (AC current). This speed is too quick for our eyes to register, meaning it looks like uninterrupted light. However, when the frequency of a light isn’t in-time with the shutter speed of our camera, light flicker will appear on a film.

To solve this problem, here are some expert tips on how to fix light flickering in your video production. 

Check shutter speed

When dealing with the issue of light flicker, particularly LED light flicker, you need to consider two things. Shutter speed and frame rate. Shutter speed refers to how long your camera’s shutter stays open. The frame rate, or FPS, is the count of unique frames your camera records in a single second.

When these two aren’t compatible with the frequency at which your light source flickers. This then appears in the final footage.

The 180-degree shutter rule can fix this. This rule suggests setting your shutter speed to roughly double your frame rate. For instance, if you’re filming at 25 FPS, you should use a shutter speed of 1/50.

This will help to synchronise the shutter speed with the light’s frequency. Reducing the chance of capturing the light source’s ‘off’ period. 

Finding the right light for your video content

Now let’s shine a spotlight on your light sources . Different light sources have different frequencies. Some of which are more likely to lead to light flickering.

Incandescent lights normally give off a steady light source. This makes them less likely to flicker.

Fluorescent lights and LEDs included in your video content, however, can cause you a headache due to their impact. LEDs, despite being energy-efficient, can cause flickering if they’re not a high-quality model.

Whatever light source you’re working with, try testing various shutter speed and frame rate combinations. Do this before you begin recording, and keep an eye on the light patterns in your surroundings.

Wherever possible, use natural daylight to avoid film flicker. Using light sources is also a good option to temper harsh, unpredictable light. 

Change manual settings

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When it comes to fixing light flicker, a video production camera settings are a secret weapon. Auto settings may seem like a safer choice, but they can struggle with complex lighting. Manual settings give you ultimate control over any potential light flicker.

ISO, aperture, and shutter speed form the trinity of manual exposure control. ISO sets how sensitive your camera is to light. This should be set to low to minimise the impact of any flickering light sources.

Your aperture controls how much light enters your lens. This can adjust based on your depth of field requirements and lighting conditions. For example, in bright light, choosing a lower aperture will stop too much of it entering the camera.

Shutter speed, as discussed earlier, should follow the 180-degree rule. Shutter speeds that are too high or too low can cause flickering. Especially when filming under LEDs or other fluctuating light sources.

Using neutral density (ND) filters can also help you control the amount of light in your video content. Think of ND filters as sunglasses for your camera. They modify the amount and wavelength of light that enters your lens. Using these means you can maintain your chosen aperture and shutter speed without overexposure.

Fix flicker in post-production

Sometimes, despite our best efforts, light flickering can still creep into our footage. But, in many cases, you can fix it in post-production.

Flicker reduction plugins are the tools you need in this case. They can help fix light flicker in After Effects, Final Cut Pro, DaVinci Resolve and other post-production software. Tools like Digital Anarchy’s Flicker Free or GBDeflicker can deal with strobing and make your footage smoother.

These tools examine your footage, spot the flickering, and adjust exposure or colour across a series of frames to fix it.

Remember, post-production is a safety net rather than a main strategy to deal with light flicker. It’s always better to capture clean, flicker-free footage from the start.

Stay steady

Motion control tools don’t directly affect light flicker. But they play a crucial role in creating professional, seamless footage. The smoother the footage, the less chance for any LED light flickering to become noticeable.

Gimbals are invaluable when shooting handheld or on-the-move footage. With three-axis stabilisation, they keep your camera steady, even in uneven or busy surroundings.

On the other hand, sliders are perfect for precise, linear movements. A slider can offer control and consistency for dramatic landscape pans or slow crawls towards a subject. Something which is hard to replicate by hand.

Consider gimbals for dynamic, moving shots and sliders for planned, intentional movements. This will enhance your footage’s sophistication and decrease the potential impact of any flicker.

Enjoy flicker-free film

By choosing the right camera settings and light sources, you can reduce the chances of light flicker in your film. Plus, you have the backup of post-production tools to fix anything that’s not quite right. With gimbals and sliders to add an extra touch of professionalism.

So, equip yourself with a high-quality light kit and follow these tips to make sure you never get a flicker in your footage again.

About Our Video Marketing Agency

Modus film is a video production company based in Kent and London. Our services are nationwide and our video marketing agency can help you make some ground breaking content. If you want to discuss this further contact us or better yet see how video marketing can transform your current marketing mix. We are now fully PPE compliantPlus we carry on working!

Do You Need to Talk to a Marketing Expert?

As video marketing experts we are specialists in all forms of video marketing. Here at Modus Film, we have completed many projects for our clients that have required us to define a digital strategy with really great results. If you want to speak to a specialist email [email protected] or call us on 01233 273 273.

We are still an active creative marketing agency. Video production company London, Video production agency Kent.

wedding videographers, wedding filmmakers, wedding cinematography

How To Get The Best From Your Wedding Videographer

Posted March 12, 2024 No Comments

Your cinematic wedding videography is one of the most special and memorable parts of your wedding, and hiring a wedding videographer is a great way to ensure that you can relive those memories for years to come. Here are some tips to help you get the most out of your wedding videographer, written by premium quality wedding videography, Lifestyle Visuals:

1. INTRODUCE YOUR PHOTOGRAPHER & VIDEOGRAPHER

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The wedding filmmakers and cinematic wedding videographers at our wedding videography company reveal the most popular wedding videography trends.

A good videographer will work seamlessly with your photographer and vice versa. Introducing them to one another before the cinematic wedding videography is created is always a great idea (usually via email), this allows a friendly conversation to start before the wedding morning. Having a videographer and photographer who work well together is key to capturing all the best moments of your day. They’ll be able to work back and forth during the couples shoot, ensuring you get stunning cohesive images and video footage.

2. DON’T RUSH YOUR SPEECHES

The speeches at your wedding are often an emotional and meaningful part of the day, and your videographer will want to capture them in full. So, even if you’re feeling nervous, try to take your time, read slowly, address the room and most importantly enjoy the moment! Your videographer will be able to use the audio from the speeches to create a narrative for your wedding film, so make sure they’re captured clearly.

3. PERSONALISED VOWS OR LETTER READING

Personalised vows or reading out a letter to one another can really add a personal touch to your wedding film. It’s a great way to show your love and affection for one another, and your videographer will be able to capture these special moments with audio. Again this makes for great film narrative, so make sure your videographer is aware in advance.

4. ALLOW ENOUGH TIME FOR COUPLES SHOOTS

Your wedding videographer will likely want to capture some beautiful shots of just the two of you, so make sure you allow enough time in your schedule for this. Whether it’s a quick photo session after the ceremony or a more extended shoot after the reception, make sure you have some alone time set aside for your photographer & videographer to capture those special moments. These are often the favourite images from the day.

5. PLAN FOR SUNSET GOLDEN HOUR SHOTS

The “golden hour” is the time just before sunset when the light is soft and warm, creating a beautiful, romantic atmosphere. If you’re planning a summer wedding, make sure to let your wedding videographer know you’re keen for golden hour shots. Although a golden glow is never guaranteed, the early evening light is often far more flattering no matter what. A second round of couples shots is always recommended – You’re videographer will love you for this! Timewise – A 30 min slot for your main couples shots is ample. A secondary 15-20 minute slot for golden hour is perfect. You’re photographer & Videographer will work side by side again during these times.

6. DON’T BE AFRAID OF THE CAMERA

Some couples may feel a bit nervous about being in front of the camera during the day, but it’s important to remember that this is all about you and your partner. A good videographer will make you feel relaxed and at ease, blending in with your friends and family. The resulting footage will be natural and beautiful. Posing is not essential, walking and talking while acting natural makes for amazing video footage. A pre-wedding shoot can help ease your nerves and make you feel more comfortable in front of the camera. It’s highly likely you’ll forget the cameras are even there.

7. COMMUNICATE OPENLY WITH YOUR VIDEOGRAPHER (NO SECRETS!)

To ensure that your videographer captures all the special moments of your day, it’s essential to communicate openly with them. Let them know about any specific moments or surprises. Surprises are always great for guests at the wedding, but they should never be a surprise to your photographer or videographer – they need to be aware in order to capture the moment perfectly (we can keep a secret – honest). Surprises could be anything from singing waiters, an extra speech or even your beloved dog trotting down the isle with the rings! With good communication, your wedding videographer will be able to create a wedding film that truly represents your unique love story.

By following these tips, you’ll be sure to end up with a beautiful and unique wedding film that you’ll treasure forever.

At Lifestyle Visuals we’re always happy to give couples general advise, and tips on timings to help things run smoothly. All bookings include a virtual consultation to discuss your plans, and you’ll receive a questionnaire before the wedding day to let us know your schedule of events and of any last-minute changes.

It’s important to remember that it’s your special day, so don’t stress if timings start to slip, it’s more common than not. We’re always light on our feet, and ready to capture those little moments as they unfold.

About Our Video Marketing Agency

Modus film is a video production company based in Kent and London. Our services are nationwide and our video marketing agency can help you make some ground breaking content. If you want to discuss this further contact us or better yet see how video marketing can transform your current marketing mix. We are now fully PPE compliantPlus we carry on working!

Do You Need to Talk to a Marketing Expert?

As video marketing experts we are specialists in all forms of video marketing. Here at Modus Film, we have completed many projects for our clients that have required us to define a digital strategy with really great results. If you want to speak to a specialist email [email protected] or call us on 01233 273 273.

We are still an active creative marketing agency. Video production company London, Video production agency Kent.

Wedding Videography With Drones

Posted March 5, 2024 No Comments

Every year, wedding video planning differs more and more from the days when our parents said their vows. No one is surprised by a wedding that is broadcast online or by an original wedding production hashtag on social media.New technologies are visibly changing our lives, including how we celebrate and film wedding videography, to look at other important aspects of your wedding look here.

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The wedding videographers, wedding filmmakers and wedding cinematographers at our video production company reveal what makes a good wedding videographer…

Drone videography is another popular wedding trend in recent years. Our article will consider the pros and cons of drone video for wedding films.

What do drones do?

Drones allow videographers to capture large-scale footage from above, creating an incredibly immersive and dramatic effect for your wedding video. Aerial video filming adds a cinematic edge to wedding films and provides a unique emotional perspective.

Many Hollywood blockbusters begin with aerial footage, creating pleasant anticipation. Drone wedding videography technology uses the same effect, showing the wedding venue instead of epic battlefields or alien landing sites.

A videographer attaches a camera to a drone and manipulates it with a remote-control device to film from the air. Aerial vehicles can go over a mile high, but by law, they can fly no higher than 400 feet. However, this height is enough to create really impressive footage of the celebration.

What are the benefits of drone filming?

A drone video adds a whole new perspective to your wedding video. Of course, you should not film the entire wedding with a drone, as the celebration consists of many key moments that are better shot in alternative ways. For example, cake cutting, reading vows, etc.

Unusual drone footage will add life and variety to any wedding film. For example, aerial shooting can  show off the wedding’s location, whether it’s a white-sand beach, a vineyard, or a luxurious estate, in an unforgettable, picturesque manner. And if a wedding is in an old church, imagine how impressive it will be to highlight the landscape from a bird’s-eye view.

Another benefit of shooting from the air is the ability to add extraordinary shots to your film. For example, you can shoot how your guests are gathering and then show it with an acceleration effect.

Here are the main advantages of drone wedding videography:

Understanding guidelines and regulations

Using drones for filming and other entertainment purposes is subject to various laws, rules, and regulations. The Federal Aviation Administration (FAA) sets the national rules under Title 14 Code of Federal Regulations (14 CFR) Part 107. According to this law, all drone owners must register them with the FAA.

After that, the owner must put the registration number on their aircraft. Also, you must have the registration certificate with you every time you launch the drone into the sky. A drone pilot must also have a flight plan, license, and insurance before filming.

Some states have their own drone regulations. Regardless of where you intend to fly your drone, we recommend you follow the rules below:

Following these simple rules will help you avoid getting into legal trouble while filming with your drone.

Planning stage

The preparatory stage for filming wedding videography with a drone is no less important than the shooting process. We have prepared these helpful tips:

Filming stage

The filming stage is by far the most important of the entire process. No matter how you plan everything, if you fail at this stage, then you will not have good footage for your film.

For this stage, we also have some tips that will make your life easier:

Editing stage

Preparing properly and making good footage is only half the battle. How your wedding video turns out will be decided during editing. But video editing is a whole separate art. To create spectacular wedding films, you need to spend tens or even hundreds of hours learning and practicing.

Therefore, it is always better to turn to professionals who have already created thousands of a successful wedding video. Our team has dozens of experienced editors who work in different programs and know all the nuances and trends of wedding video editing. When outsourcing your projects to us, you will save time and get professionally made films to delight your clients.

The best drones for wedding videography

There are many models of drones available on the market, so choosing the right one is not so easy. Their prices also vary greatly depending on the feature set, shooting resolution, battery, and other characteristics.

If you’re looking for a budget-friendly option, then DJI Mini 2 is the best drone for the money. This model is an ideal choice for beginner drone operators.

In the middle price range, DJI Air 2S stands out. It is a highly versatile device with an excellent set of features and equipment. If you’re planning to own a drone and dive deep into the art of aerial cinematography, this is the one for you. It has 5.4K Ultra HD video support, 4x digital zoom, and many automated flight modes. DJI Air 2S costs around.

If you turn to the most expensive premium models, we can highlight DJI Mavic 3 Pro. It’s probably the best model on the market, with advanced 5.1K30 or 4K120 video support, all-around obstacle sensors, and a stabilized, triple-camera array. 

FAQs

How are drones used with wedding videography?

Drones are used to capture breathtaking footage of the celebration and the entire location from a bird’s-eye view. This will add a cinematic and epic quality to your wedding film.

Can I film a wedding with a drone?

Of course. But it is inadvisable to film the entire wedding videography with a drone. There are many important moments that should be captured in other ways.

Which drone has the best camera quality?

DJI Mavic 3 Pro is one of the best drones on the market nowadays. It allows you to shoot in 5.1K resolution.

About Our Video Marketing Agency

Modus film is a video production company based in Kent and London. Our services are nationwide and our video marketing agency can help you make some ground breaking content. If you want to discuss this further contact us or better yet see how video marketing can transform your current marketing mix. We are now fully PPE compliantPlus we carry on working!

Do You Need to Talk to a Marketing Expert?

As video marketing experts we are specialists in all forms of video marketing. Here at Modus Film, we have completed many projects for our clients that have required us to define a digital strategy with really great results. If you want to speak to a specialist email [email protected] or call us on 01233 273 273.

We are still an active creative marketing agency. Video production company London, Video production agency Kent.

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How MrBeast Became The Best At Creating Video Content

Posted February 27, 2024 No Comments

It seems that every other week there’s a new viral Mr Beast company video content that’s got all corners of the internet taking note. To learn how to make your own video content explore here. Jimmy is someone who really knows how to nail YouTube SEO with everything from keywords and thumbnails to the way his video content is edited specifically for audience retention. He’s also relentless. This drive has seen his subscriber number skyrocket and we feel there’s little to stop him one day becoming number one on YouTube.

Take a look at the top 100 YouTube channels by subscribers, and there’s one man who’s climbing the ranks faster than anyone else. MrBeast (real name Jimmy Donaldson) is the man of the moment. After receiving the Breakout Creator award in the 2019 Streamys, Jimmy went on to win “Creator of The Year” in the 10th and 11th annual Streamy Awards (with overall 7 Streamy nominations). It seems nothing can stop him ever since he started his YouTube channel 9 years ago. By his own admission, he wants to be the greatest YouTuber of all time. Given his track record, it seems likely he’ll someday be taking the number 1 spot with the most subscribers.

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At a glance

Jimmy was born and raised in North Carolina and continues to operate out of his studios there. Yes, it’s studios in the plural. The scale of MrBeast’s modern-day operation is hard to believe. Working with his dedicated team, he creates and films absurd game scenarios, such as “Last to take their hand off the Lamborghini, keeps it” and “Last to leave $800,000 island keeps it.” But he also launches ambitious philanthropy projects where he gives away millions of dollars and attempts to hit huge targets in cleaning up the world’s oceans. For MrBeast, it’s go big, or go home.

His knowledge of video content

It’s clear from the get-go that MrBeast has a deep, extensive knowledge of YouTube. He gets it, and that’s been reflected in his success. In this recent and insightful interview with Colin & Samir, he talks about how even at a young age in school, all he could think about was YouTube. All he wanted to do was study YouTube. So instead of paying attention to what was being taught in class, he was busy studying YouTube and thinking about how he could “make it.”

Jimmy is an ideas man, and it’s no wonder that all of his video content gets 10s of millions of views. Each and every video is based on a crazy idea that makes you want to click and watch. Who doesn’t want to watch a game of tag where the winner receives $500,000 and takes place in a giant vacant stadium? Who wouldn’t be intrigued seeing a man spend 50 hours buried alive? The ideas that MrBeast comes up with are always crazy and attention-grabbing.

Alongside the ideas that help shape the titles, his thumbnails really help win clicks. Take a moment to check out his channel and study each one. They’re always bright and colorful, bold and relevant. They jump out at you. Combined with the title, they always make you want to click.

Even after Jimmy’s won your click, he doesn’t stop there. The editing of his videos is remarkable. The idea is all about audience retention. To ensure you keep watching, MrBeast’s editors make every second count. In any part of any video, multiple things are happening. They’re quick, snappy and high-octane, ensuring he has one of the highest audience retention rates around.

MrBeast has scale

While it can be challenging for relationship-based creators such as Emma Chamberlain to scale up, MrBeast is an ideas-based creator. People don’t necessarily watch his channel for him or his personality, but for the games and ideas he comes up with. So feasibly, Jimmy could put out a company video on his channel that doesn’t feature him once, and his audience would still love it.

This has enabled the MrBeast channel and brand to scale significantly. Everything that Jimmy earns, he pours back into the channel. The more views he gets, the more revenue he receives, the more money for better videos, generating even more views. This cycle has allowed him to hire a huge production crew numbering well over 100. Together, they create different brands such as MrBeast Burger and create other channels such as Beast Reacts and MrBeast gaming.

More recently, he’s started putting out his company video content in Spanish, helping him reach brand new audiences that previously were not exposed to his videos and would not have watched. And again, you guessed it, this extra revenue goes straight back into the main MrBeast channel. It’s a genius business model.

The dedication

Jimmy is wholeheartedly committed to creating the best company video he can and becoming the number 1 YouTuber. He is obsessed with YouTube and is relentless in this pursuit of greatness. It’s what makes his channel so fun to watch.

In his earlier days, as he began to gain some notoriety, he was posting absurd challenges, such as counting to 100,000, counting to 200,000 (it took him 55 hours to do that), watching paint dry for an hour (yes, really) and “Grilling A Microwave Microwaving A Microwave Microwaving A Toaster Toasting An iPhone Watching Micro.”

In short, there’s really nobody quite as dedicated to YouTube as MrBeast. He did whatever it took to gain views and subscribers and will continue to innovate and change the game long into the future. Even if he were to end up in a scenario where he was starting again at 0 subscribers, I can guarantee he’d be reaching millions again in no time.

Things You Can’t Forget To Ask Your Wedding Videographer

Posted February 12, 2024 No Comments
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cinematic wedding videograapher

If you’re getting married soon and have your wedding video on the mind, that’s great! A cinematic Wedding videographer is fantastic because they have the ability to capture your wedding video in a whole different way than your photographer will. The best wedding videographer can add an entirely new element to documenting your big day. To learn more about wedding videography and how to make your wedding video more unique look here.

Let’s assume you’ve already done your research and found a wedding videographer whose work and style you love, and who has glowing reviews. Even after that (which is in itself quite a bit of work), there are still some things that you will need to discuss with him or her in order to ensure you’ll be happy with both their part in the wedding day and the delivered product.

Here’s what you should discuss with your chosen wedding videographer before making the decision to book them.

Highlight Or Feature

Typically, wedding videographers will offer couples either a “highlight film” or a “feature film”. It’s very, very important to understand the difference between these two options.

A highlight wedding film is just what it sounds like: a little video of the highlights of your wedding and reception. These are typically around five minutes long, and these are the types of videos that you’ll post to social media or email your family members. This video will only include snippets of the day, and not full segments, such as the vows or the entire first dance.

A wedding feature is usually around 20-30 minutes, and is more in-depth. This is the film that you’ll watch on anniversaries, with your parents, with your kids, etc. This documents more, and often includes the entire wedding ceremony.

Be sure to make a decision on which of these two types of wedding films you prefer and discuss this with your wedding videographer so that you’re on the same page.

Obtrusiveness

No matter how great your wedding videographer’s work may be, you don’t want him or her to get in the way of your guests (or you) and ruin the experience. Some videographers are completely unaware of how obtrusive they are.

You want someone who knows how to stay out of the photographer’s way, who won’t be this close to the guests, and who is almost hidden.

Professionals tend to capture the more intimate, quiet moments (such as getting ready before the ceremony) close up, and then will change their lenses later to capture moments from farther away, such as the dancing during the reception.

A good cinematic wedding videographer knows to keep their equipment hidden (no tripods in the hallway!), not be distracting, and to be as unseen as possible. Make sure to ask the person you’re considering how they maneuver.

The Music

Music is something that many couples completely do not discuss with their wedding videographer, and then they regret it when they see their video. After all, music can make or break a film.

Once you have certain music in mind for your wedding video, ask the cinematic wedding videographer if he or she will allow you to use it. If they say no, well, that’s very weird and you should think about finding someone else.

If you don’t have a preference, be sure to ask them what music they will probably use. In case you don’t like it, that is very important. Ask if they have music you can choose from, or what their process for selection is.

Whatever needs to happen in order for you to know what music will be used, make sure it happens before the wedding videographer edit the video. Otherwise you may be unhappy with the vibe of the film.

Wedding videographer delivery Date

Sometimes great work takes time, but you don’t want to be waiting for your wedding video for six months. It can take especially long if you’re getting married during wedding season (late spring through early fall).

Be sure to discuss with your wedding videographer what their typical turnaround time is, and make sure you’re comfortable with their answer.

The Raw Footage

If you want your raw wedding footage that the videographer shoots, be sure to ask him or her if you’ll be able to have it.

There’s no reason the videographer shouldn’t provide you this, and it shouldn’t cost anything extra. Many couples enjoy having their raw footage because they may end up re-editing it later, or they may want to watch the wedding in full later on.

Don’t Forget The Contract

As always — and as with any wedding vendor — be sure to get everything you’ve agreed upon in writing, on a signed contract.

Contracts often cover things like replacements if the wedding videographer gets sick or can’t make it, deadlines, overtime fees, refunds, etc. It’s a very important document to have to keep you from losing money or your videographer without a replacement.

If you’re planning a wedding, we sincerely hope that this article has helped you! Good luck, and be sure to check us out at Metropol if you’re still looking for your perfect Los Angeles reception venue. We offer four different ballrooms, all with exceptional amenities.

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Can I Record Wedding Videography On My Phone?

Posted February 5, 2024 No Comments
wedding cinematography, wedding filmmakers, wedding videographer
cinematic wedding videographer wedding videography
The wedding videographers and wedding filmmakers at our wedding cinematography company have revealed the best wedding venues of 2022…

Using a phone to record a wedding.

Modern phones have high quality cameras with many features that are similar to cameras used by a cinematic wedding videographer. They generally have a wide angle lens that will capture a lot of light.
For most wedding videography in well lit venues in the middle of the day this should work pretty well. I would avoid using the zoom function as this will degrade the quality of the image. This won’t be so noticeable on a small screen but will be very evident if viewed on a large screen. To find out more about wedding videography look here.

Where the camera lens falls down is that the lens itself is tiny by comparison so doesn’t capture much light in low light situations. A mirrorless camera with a prime lens capable of a wide aperture of F2.8 or wider will outperform most phone cameras just because of optics and the width of the glass being able to let in more light.

Most camera phones have face recognition so should focus well on the main subjects, the bride and groom.

The biggest thing to avoid doing is to hold the phone in portrait mode. This will look fine on a phone held in portrait mode but on any other screen such as a laptop or desktop computer the image will be cut off at the sides. You see this happen all the time on the news when people film things happening on the street without thinking how that’s going to look on TV. Hold the phone in landscape mode whilst you film. For more information on whther u should film ur wedding yourself or hire a professional wedding videographer click here.

Storage.

My iPhone has 128GB of storage and about half of that storage is free so that should be more than adequate. I typically have two 64GB cards loaded into my Lumix S5 and they rarely get filled up.

Battery life.

I always carry spare batteries for my cameras and charge up batteries when one is swapped out. This is a bit tricky with a phone. You could use two phones I suppose or when you take a break you could charge up your phone again from a portable charger.

Audio.

I have not tested this out but I suspect that the microphones on phones are not directional or as high quality as some camera microphones. Your best option will be to get as close as you possibly can to the subject doing the talking or record audio on another device. During the speeches a second phone lying on the top table in front of the speakers would work I think.

Editing and video production

I’ve seen many people filming on phones at weddings but I’ve yet to learn what they did when they got home with the video clips.
If it’s the odd short clip then obviously that can easily be shared on social media. If a cinematic wedding videographer is filming the whole wedding with the intention of bringing it all together as one continuous film, having first edited out any errors, shortened some of the clips that are too long and possibly added music tracks then this requires some upfront planning and research into how this can be achieved.
Using a cinematic wedding videographer video camera that records to an SD card makes the whole process much easier. I can then load all my clips onto an external SSD drive attached to my Mac. It can take an hour or more for me to load all the clips into Final Cut Pro, a couple of days to edit the footage then another couple of hours to compress the final video and load it onto a USB stick for delivery to my client. How that process would look if I was trying to do it all on a phone I don’t know but I suspect that it would be long winded.

If I was in that position I think I would find a way to get the clips off my phone onto an SD card (I know there are adapters that can attach an SD card to a phone). I would then proceed with my normal editing process on a Mac.

Iphone options

Another option on an iPhone might be to load clips into iMovie from where they can be shared to Dropbox but I suspect that large clips will take a while to process by this method even on a modern iPhone. From Dropbox it would be possible to import media into a Final Cut Pro project for further editing.

The main point of this rambling piece is that it all involves some thought, planning and testing of the approach well before you agree to film a whole event on your phone.

If I was sat in a wedding and the cinematic wedding videographer didn’t show up and I was asked if I could film it instead then I would give it a go, on my phone if I had to, but I would probably have a small camera with me anyway. The Sony RX100 is not much bigger than a phone and can do a reasonable job filming a wedding and writes to an SD card for easy editing/video production. So if only for the editing and video production process using a purpose built camera is preferable.

Having said that there is a saying amongst photographers and videographers that says ‘the best camera you have is the one you have with you’. You use what you can to get what you need.

About Our Video Marketing Agency

is a video production company based in Kent and London. Our services are nationwide and our video marketing agency can help you make some ground breaking content. If you want to discuss this further contact us or better yet see how video marketing can transform your current marketing mix. We are now fully PPE compliantPlus we carry on working!

Do You Need to Talk to a Marketing Expert?

As video marketing experts we are specialists in all forms of video marketing. Here at Modus Film, we have completed many projects for our clients that have required us to define a digital strategy with really great results. If you want to speak to a specialist email [email protected] or call us on 01233 273 273.

We are still an active creative marketing agency. Video production company London, Video production agency Kent.

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