TikTok trends move fast. Between viral dances, memes, recipes, hacks and other trends, it’s hard to keep up. When creating your TikTok videography marketing strategy, it’s a good idea to use a mixture of popular TikTok trends. This will help your channel stay relevant and timely. But in order to keep up with the latest trends, you need to know what they are. To learn more about TikTok and its impact on social media look here.
Top TikTok trends
1. Dance challenges
Dance challenges remain a popular trend on TikTok—the only thing that’s changed is the song and the dance. Plus, some of the most famous TikTokers grew their following by creating and performing dance challenges.
Think of ways that your brand can also jump on various dance challenges. If you scroll through TikTok videos for a bit each week, you should be able to compile a consistent list of dances.
2. Pack an order with me
Many small businesses have taken to TikTok to build a community, and one great way to do that is by packing orders on camera. This has become so popular for certain businesses that they will receive comments from customers requesting that their order is packaged on camera.
These videos often tend to take on an ASMR-vibe (more on that in the next trend), making them a double whammy. By making your stockpile visually appealing, you can create an engaging video that showcases how you package orders and builds trust by proving to customers that the products they’re buying are kept safe and sound.
3. ASMR/Satisfying videography
We mentioned ASMR videos briefly in the last point, but we’re going to touch on these a bit more. ASMR stands for autonomous sensory meridian response and it refers to the tingling sensation one might feel down their back sometimes triggered by hearing a certain type of sound.
This ASMR videography focus exclusively on sound, like grabbing items to put into an order, restocking items (another popular video type on TikTok) or filling jars with your product. like we have in this example from DTE Beauty.
ASMR is deemed a type of satisfying video, but there are a number of types of “oddly satisfying” videos that relate more to the visual satisfaction the viewer gets, like this professional baker decorate cookies.
How can you make your product or service visually or auditorily satisfying? Brainstorm some ideas then start filming.
4. Day in the life
Another trending TikTok video type is the “day in the life” video. These follow someone (either someone on your team or the business owner for a small business) throughout their day-to-day tasks and activities, especially how it relates back to their business.
Here’s an example of a bakery owner sharing what a day in her life looks like. She creates these videos multiple times a week and her followers enjoy being able to watch as she grows her business.
This trend can be emulated in a number of different ways. Consider having one team member take over your TikTok account each week and walk followers through what their day-to-day job and work load looks like. Or, if you run a small business, consider regularly sharing what you do throughout the day. Transparency like that is not only interesting to an audience but can also encourage others to follow in your footsteps.
Cinematic Wedding Videographers Based in Kent
Here at Modus Weddings we offer premium, cinematic wedding videography services to our couples. We film worldwide to capture beautiful wedding videos that capture all the details from your day.
Find your perfect Wedding videographer with our selection of award-winning filmmakers. We are a collective of friendly individuals who love to make you smile.
If you want to work with the best cinematic wedding videographer Kent has to offer then get in touch! Or see our packages here.
A high-quality drone can add video production value to a film project or help you get a unique view for your travel vlog—plus, they’re just really fun to fly. These are the top drones we’ve tested. Even if you have no good reason to justify buying one, you have to admit that drones are cool. Some are glorified tech toys, but the models we highlight here are fit for imaging and cinematic applications both small and large. If you think you can use a flying camera in your next project, there’s good news—the tech has come a long way in a very short time. Most models on the market now put earlier copters to shame in terms of video content quality and stabilization.To learn about wedding videography with drones look here.
The bad news? You get what you pay for. If you want an aerial video content platform that can capture stunning footage, you need to spend some cash, anywhere from a few hundred to a few thousand dollars. Because drones are such pricey propositions, it pays to do your research before buying one.
Deeper Dive: Our Top Tested Picks
DJI Mini 4 Pro
The DJI Mini 4 Pro is the most capable ultralight drone on the market. It weighs just 249g with its standard battery (good for around 34 minutes of flight time), so you don’t have to register it with the FAA. Creators who don’t mind forms and fees should opt for the extended life battery, however, which pushes flights beyond 45 minutes. Full 360-degree obstacle avoidance, automated flight modes, and a Quad Bayer camera with 4K60 HDR video round out the feature set. We especially like the APAS function, which helps the drone navigate through complex spaces all by itself, even at low altitudes. Who It’s For If you’ve looked at the Mini 3 and wanted a bit more, the Mini 4 Pro is a sensible step-up option. Drone enthusiasts, cinematographers looking to add a B-camera for aerials, and creators who don’t mind spending a bit more for smart obstacle avoidance should find the Mini 4 Pro to be a worthwhile upgrade. It’s also a good match for TikTok influencers because it supports vertical 9:16 video.
DJI Mini 2 SE
The DJI Mini 2 SE is the best drone you can get for less than $350. It sports a stabilized 2.7K video camera that snaps 12MP photos, and also includes GPS and Find My Drone functions. Its 249g takeoff weight means you can fly it without dealing with FAA registration—you just need to pass an online knowledge test. We also like the Mini 2 SE’s nearly half-hour flight times, stable performance at its 400-foot altitude limit, and reliable connection to the required smartphone app. We just wish DJI had managed to build in obstacle-detection sensors. Who It’s For The Mini 2 SE is the drone to get if you’re just starting out and want to record ultra-smooth 2.7K30 footage from the air. Raw format imaging is also available for photogs who like to post-process.
DJI Air 2S
The DJI Air 2S has a camera with an oversized Type 1 (also called 1-inch) sensor for much better 20MP stills than you can get from the DJI Mini series drones. It supports 5.4K30 and 4K60 video with HDR, flat, or standard profiles, plus it can snap photos in Raw or JPG format. DJI’s strong safety features are here too, including GPS location, obstacle sensors, ADS-B to warn you of nearby manned aircraft, and a 30-minute battery. Who It’s For The Air 2S is a compelling drone for stills-first creators. The Type 1 sensor may lag behind Quad Bayer chips in pixel count, but captures a wider dynamic range, so photogs have more leeway for edits to exposure. Video content pros should appreciate the 5.4K resolution and choice of three profiles too, but you may want to step up to a Mavic 3 for more serious cinema work. Keep in mind that you must register this drone with the FAA.
DJI Air 3
The DJI Air 3 puts both a 24mm wide-angle and 70mm mid-telephoto lens on its gimbal-stabilized camera, giving pilots lots of creative options. Its 360-degree obstacle avoidance system is a boost for automated camera moves and follow-me flights, and makes the drone all but crash-proof for manual flight. Long battery life, sharp 4K video content, and good still image quality complete the package. Who It’s For If you think the DJI Mini 4 Pro’s single camera is too limiting but don’t want to spend a huge amount on the Mavic 3 Pro, the Air 3 is the in-between drone to get. It matches the Mini 4 Pro’s main camera in picture quality, so the second camera is the main reasons to upgrade.
Cinematic Wedding Videographers Based in Kent
Here at Modus Weddings we offer premium, cinematic wedding videography services to our couples. We film worldwide to capture beautiful wedding videos that capture all the details from your day.
Find your perfect Wedding videographer with our selection of award-winning filmmakers. We are a collective of friendly individuals who love to make you smile.
If you want to work with the best cinematic wedding videographer Kent has to offer then get in touch! Or see our packages here.
So you all know what wedding videographers and wedding videography is, but now a new ‘character’ has emerged, the wedding content creator. These individuals are redefining how we capture, share, and cherish the precious moments of a couple’s special day.
The Wedding Videography Content Creator In Action
Moreover, the influence of social media has altered the dynamics of wedding videography planning itself. From picking the venue to selecting the decor, everything is meticulously curated to create a picturesque setting for both in-person attendees and the digital audience. Couples are not only focused on creating memorable experiences for their guests but also on generating shareable content that will live on in the digital realm long after the wedding day.
Platforms like Instagram have popularised wedding hashtags, enabling guests to contribute to the couple’s online narrative by sharing their moments and experiences. A wedding videography content creator plays a pivotal role in leveraging these hashtags, aggregating user-generated content, and weaving it into a comprehensive and heartwarming portrayal of the wedding day.
However, with this growing trend comes a debate about the intrusion of technology into intimate moments. Critics argue that the pressure to create social media-worthy content might overshadow the genuine emotions and spontaneity of the event. Balancing the desire for a digital footprint with the authenticity of the moment remains a challenge for both couples and content creators.
In conclusion, the rise of wedding social media content creators signifies a paradigm shift in the way we perceive and commemorate weddings. They are not just documenting events; they are crafting narratives that immortalise love stories in the digital sphere. As technology continues to evolve, these creators will play an increasingly significant role in shaping how we experience and remember wedding videography in the years to come.
As video marketing experts we are specialists in all forms of video marketing. Here at Modus Film, we have completed many projects for our clients that have required us to define a digital strategy with really great results. If you want to speak to a specialist email [email protected] or call us on 01233 273 273.
We are still an active creative marketing agency. Video production company London, Video production agency Kent.
The best lapel microphone to purchase depends on your specific video production company plans and budget. Some popular options include the Rode SmartLav+, Sennheiser EW 112P G4, and Audio-Technica ATR3350iS. It is recommended to consider factors such as sound quality, durability, compatibility with your recording device, and any additional features you may require. Reading reviews and comparing specifications can help you make an informed decision.
Shure SM58-LC Cardioid Dynamic Vocal Microphone
The Shure SM58-LC Cardioid Dynamic Vocal Microphone is widely regarded as one of the best lapel microphones available on the market. While it is primarily designed for vocal performances, it can also be used for various other applications such as public speaking, broadcasting, and recording.
One of the key reasons why the Shure SM58-LC is highly recommended is its exceptional sound quality. It features a cardioid polar pattern, which means it picks up sound primarily from the front and reduces background noise effectively. This ensures clear and crisp audio reproduction, making it ideal for live performances and recordings.
Durability is another standout feature of the SM58-LC. It is built with a rugged construction that can withstand the rigors of frequent use and transportation. The microphone’s steel mesh grille protects the internal components from damage, and its robust design ensures longevity.
Additionally, the SM58-LC offers excellent feedback rejection, which is crucial for live performances. It minimizes the chances of unwanted feedback and ensures a smooth and uninterrupted performance for any video production.
Furthermore, the microphone’s versatility is worth mentioning. It can be used with a variety of sound systems and is compatible with most audio equipment. This makes it a reliable choice for professionals in different settings.
It is important to note that technology is constantly evolving, and new lapel microphones are being introduced regularly. While the Shure SM58-LC remains a popular choice, it is always recommended to research and compare different models to ensure you find the best lapel microphone that suits your specific needs and preferences.
The Audio-Technica ATR-3350IS Omnidirectional Condenser Lavalier Microphone is widely regarded as one of the best lapel mics to buy. It offers exceptional audio quality, versatility, and affordability, making it a popular choice among professionals and amateurs who could be thinking of starting a video production company.
One of the standout features of the ATR-3350IS is its omnidirectional pickup pattern. This means that it captures sound from all directions, allowing for clear and consistent audio recording. Whether you’re shooting a video, conducting an interview, or giving a presentation, this microphone ensures that your voice is captured accurately.
Another advantage of the ATR-3350IS is its compatibility with a wide range of devices. It comes with a 1/8″ (3.5mm) mini-plug, making it compatible with smartphones, DSLR cameras, camcorders, and audio recorders. This versatility makes it an excellent choice for content creators who need a lapel mic that can be used with different devices.
Furthermore, the ATR-3350IS is known for its durability and ease of use. It comes with a tie clip and foam windscreen, allowing for secure and hassle-free attachment to clothing. The microphone also includes a battery, providing approximately 200 hours of continuous use.
In terms of price, the ATR-3350IS offers great value for money. It is significantly more affordable compared to other lapel mics on the market, without compromising on quality. This makes it an attractive option for those on a budget or beginners looking to invest in a reliable lapel microphone.
Overall, the Audio-Technica ATR-3350IS Omnidirectional Condenser Lavalier Microphone is a top choice for anyone in need of a lapel mic. Its exceptional audio quality, versatility, durability, and affordability make it a reliable and popular option in the market.
Rode smartLav+ Omnidirectional Lavalier Microphone for Smartphones
The Rode smartLav+ Omnidirectional Lavalier Microphone for Smartphones is widely regarded as one of the best lapel microphones available on the market today. With its exceptional sound quality and versatility, it has become a popular choice among professionals and amateurs alike.
One of the standout features of the Rode smartLav+ is its omnidirectional pickup pattern. This means that it captures sound from all directions, allowing for clear and natural audio recordings. Whether you’re conducting interviews, recording podcasts, or shooting videos, this microphone ensures that every word is captured with precision.
Another advantage of the smartLav+ is its compatibility with smartphones. With the increasing popularity of mobile content creation, having a lapel microphone that can be easily connected to a smartphone is essential. The smartLav+ comes with a TRRS connector, making it compatible with a wide range of smartphones and tablets.
Furthermore, the smartLav+ is built with high-quality materials, ensuring durability and longevity. Its compact and lightweight design makes it easy to carry around, making it ideal for on-the-go recording.
It’s worth noting that while the Rode smartLav+ is an excellent choice for smartphone users, it may not be the best option for those looking for a lapel microphone specifically for DSLR cameras or other professional audio equipment. In such cases, there are other lapel microphones available that may better suit those needs.
In conclusion, the Rode smartLav+ Omnidirectional Lavalier Microphone for Smartphones is a top-notch lapel microphone that offers exceptional sound quality, versatility, and compatibility with smartphones. Whether you’re a content creator, journalist, or filmmaker, this microphone is a reliable and worthwhile investment.
Sennheiser EW 112P G4 Camera-Mount Wireless Omni Lavalier Microphone System
The Sennheiser EW 112P G4 Camera-Mount Wireless Omni Lavalier Microphone System is widely regarded as one of the best lapel mics available on the market today. It offers exceptional audio quality, reliability, and versatility, making it a top choice for professional video production creators in various fields such as broadcasting, filmmaking, and live performances.
One of the standout features of the Sennheiser EW 112P G4 is its wireless capability. It operates on the UHF frequency range, providing a stable and interference-free signal transmission. This is particularly important in crowded environments where other wireless devices may be present. The system also offers a range of up to 330 feet, allowing for freedom of movement without sacrificing audio quality.
The microphone itself is an omnidirectional lavalier mic, which means it captures sound from all directions. This is ideal for capturing audio in interviews or presentations where the speaker may move around. The mic also has a built-in windscreen to reduce unwanted noise caused by wind or plosives.
Another notable feature is the easy-to-use interface. The system includes a receiver with a clear LCD display, making it simple to monitor and adjust settings. It also has automatic frequency scanning and synchronization, which simplifies the setup process.
In terms of durability, the Sennheiser EW 112P G4 is built to withstand the rigors of professional use. The transmitter and receiver are made from rugged metal housing, ensuring longevity and reliability.
Overall, the Sennheiser EW 112P G4 Camera-Mount Wireless Omni Lavalier Microphone System is a top choice for those seeking a high-quality lapel mic. Its wireless capabilities, audio quality, and user-friendly design make it a versatile and reliable option for various applications.
As video marketing experts we are specialists in all forms of video marketing. Here at Modus Film, we have completed many projects for our clients that have required us to define a digital strategy with really great results. If you want to speak to a specialist email [email protected] or call us on 01233 273 273.
We are still an active creative marketing agency. Video production company London, Video production agency Kent.
Wedding videography isn’t just about pressing play and watching. It’s something that needs skill, time and patience. Since there are many important moments to capture for your couple on their special day, you need to be prepared about how to do so perfectly depending on the setting. The ceremony is one of the most memorable parts of the wedding day. This is the time your couple would be saying their I dos, exchanging vows, and become one. Creating the wedding content in the ceremony in as many different unique ways will.
1. The Front Is A Classic Approach But Always Gives An Easy Clean Look
The happy couple have most likely used up a lot of time in deciding how they want their ceremony to feel. Before it starts, capture a shot of the ceremony site from the front. This will help you include the entire ceremony area and showcase all the details your bride and groom included as part of the setting. When the ceremony begins, stand at an angle that will include the bride and groom as they stand together, with their bridal party on their sides. This will require you to stand to face the front of the ceremony site, where you can capture these images for your couple.
2. Behind The Ceremony
Many ceremony locations have less than ideal lighting, which can be an issue for the special moments you want to capture. This is especially true for outdoor ceremonies, where the light creates unflattering shadows on your couple’s faces (or the harsh light causes them to squint). When lighting is not ideal, switch angles too and move behind the ceremony. If the setup and situation allow you, stand behind the altar, where the sun may be less intrusive. This angle can include the couple, and may even feature who is marrying them (the officiant).
3. The Side May Seem Unusual At First But Can Capture Remarkable Moments
During the ceremony, there are certain angles where you must stand to the side to shoot to create the best wedding content you can for your client. It showcases different parts of the ceremony location, as well as the guests. It can also be helpful when there is difficult lighting while your couple and the bridal party walk down the aisle. Another way to shoot from a side angle is to stand on one side of the ceremony site and capture the groom with his groomsmen behind him. Then, switch sides to capture the bride beside her bridesmaids which completes a full look on the wedding videography.
4. The Aisle End Can Create A Unique Look For Your Wedding Videography
As the bridal party and bride walk down the aisle, take the opportunity to capture this moment from various angles. While your second shooter captures them exiting the limo or building, you can be at the front of the aisle as they walk toward you. When the ceremony concludes, switch angles and move to the opposite end as the bride, groom, and bridal party exit to the reception.
5. The Couple’s Perspective
When they are at the altar, the bride and groom are focused on one another and not how they’re wedding content will turn out. They are also facing each other, which means you should switch angles to capture their expressions. Start with the groom and shoot over his shoulder to capture the bride’s emotions and expressions during the ceremony. Then, shoot over the bride’s shoulders for the groom’s reactions. This will not only help you add variety and interest to the angles and photos you take, but you’ll also get to showcase how the bride and groom were feeling at that time.
As video marketing experts we are specialists in all forms of video marketing. Here at Modus Film, we have completed many projects for our clients that have required us to define a digital strategy with really great results. If you want to speak to a specialist email [email protected] or call us on 01233 273 273.
We are still an active creative marketing agency. Video production company London, Video production agency Kent.
You think you’ve captured the perfect footage, then on playback, all you can see is a light flickering. Flickering light causes a distracting visual effect on your video production or any other video content that you can’t otherwise see with the naked eye.
This is because certain light sources fire out brightness intermittently at a high speed, due to the electrical current that powers them (AC current). This speed is too quick for our eyes to register, meaning it looks like uninterrupted light. However, when the frequency of a light isn’t in-time with the shutter speed of our camera, light flicker will appear on a film.
To solve this problem, here are some expert tips on how to fix light flickering in your video production.
Check shutter speed
When dealing with the issue of light flicker, particularly LED light flicker, you need to consider two things. Shutter speed and frame rate. Shutter speed refers to how long your camera’s shutter stays open. The frame rate, or FPS, is the count of unique frames your camera records in a single second.
When these two aren’t compatible with the frequency at which your light source flickers. This then appears in the final footage.
The 180-degree shutter rule can fix this. This rule suggests setting your shutter speed to roughly double your frame rate. For instance, if you’re filming at 25 FPS, you should use a shutter speed of 1/50.
This will help to synchronise the shutter speed with the light’s frequency. Reducing the chance of capturing the light source’s ‘off’ period.
Finding the right light for your video content
Now let’s shine a spotlight on your light sources . Different light sources have different frequencies. Some of which are more likely to lead to light flickering.
Incandescent lights normally give off a steady light source. This makes them less likely to flicker.
Fluorescent lights and LEDs included in your video content, however, can cause you a headache due to their impact. LEDs, despite being energy-efficient, can cause flickering if they’re not a high-quality model.
Whatever light source you’re working with, try testing various shutter speed and frame rate combinations. Do this before you begin recording, and keep an eye on the light patterns in your surroundings.
Wherever possible, use natural daylight to avoid film flicker. Using light sources is also a good option to temper harsh, unpredictable light.
Change manual settings
The importance of video marketing
When it comes to fixing light flicker, a video production camera settings are a secret weapon. Auto settings may seem like a safer choice, but they can struggle with complex lighting. Manual settings give you ultimate control over any potential light flicker.
ISO, aperture, and shutter speed form the trinity of manual exposure control. ISO sets how sensitive your camera is to light. This should be set to low to minimise the impact of any flickering light sources.
Your aperture controls how much light enters your lens. This can adjust based on your depth of field requirements and lighting conditions. For example, in bright light, choosing a lower aperture will stop too much of it entering the camera.
Shutter speed, as discussed earlier, should follow the 180-degree rule. Shutter speeds that are too high or too low can cause flickering. Especially when filming under LEDs or other fluctuating light sources.
Using neutral density (ND) filters can also help you control the amount of light in your video content. Think of ND filters as sunglasses for your camera. They modify the amount and wavelength of light that enters your lens. Using these means you can maintain your chosen aperture and shutter speed without overexposure.
Fix flicker in post-production
Sometimes, despite our best efforts, light flickering can still creep into our footage. But, in many cases, you can fix it in post-production.
Flicker reduction plugins are the tools you need in this case. They can help fix light flicker in After Effects, Final Cut Pro, DaVinci Resolve and other post-production software. Tools like Digital Anarchy’s Flicker Free or GBDeflicker can deal with strobing and make your footage smoother.
These tools examine your footage, spot the flickering, and adjust exposure or colour across a series of frames to fix it.
Remember, post-production is a safety net rather than a main strategy to deal with light flicker. It’s always better to capture clean, flicker-free footage from the start.
Stay steady
Motion control tools don’t directly affect light flicker. But they play a crucial role in creating professional, seamless footage. The smoother the footage, the less chance for any LED light flickering to become noticeable.
Gimbals are invaluable when shooting handheld or on-the-move footage. With three-axis stabilisation, they keep your camera steady, even in uneven or busy surroundings.
On the other hand, sliders are perfect for precise, linear movements. A slider can offer control and consistency for dramatic landscape pans or slow crawls towards a subject. Something which is hard to replicate by hand.
Consider gimbals for dynamic, moving shots and sliders for planned, intentional movements. This will enhance your footage’s sophistication and decrease the potential impact of any flicker.
Enjoy flicker-free film
By choosing the right camera settings and light sources, you can reduce the chances of light flicker in your film. Plus, you have the backup of post-production tools to fix anything that’s not quite right. With gimbals and sliders to add an extra touch of professionalism.
So, equip yourself with a high-quality light kit and follow these tips to make sure you never get a flicker in your footage again.
As video marketing experts we are specialists in all forms of video marketing. Here at Modus Film, we have completed many projects for our clients that have required us to define a digital strategy with really great results. If you want to speak to a specialist email [email protected] or call us on 01233 273 273.
We are still an active creative marketing agency. Video production company London, Video production agency Kent.
Your cinematic wedding videography is one of the most special and memorable parts of your wedding, and hiring a wedding videographer is a great way to ensure that you can relive those memories for years to come. Here are some tips to help you get the most out of your wedding videographer, written by premium quality wedding videography, Lifestyle Visuals:
1. INTRODUCE YOUR PHOTOGRAPHER & VIDEOGRAPHER
The wedding filmmakers and cinematic wedding videographers at our wedding videography company reveal the most popular wedding videography trends.
A good videographer will work seamlessly with your photographer and vice versa. Introducing them to one another before the cinematic wedding videography is created is always a great idea (usually via email), this allows a friendly conversation to start before the wedding morning. Having a videographer and photographer who work well together is key to capturing all the best moments of your day. They’ll be able to work back and forth during the couples shoot, ensuring you get stunning cohesive images and video footage.
2. DON’T RUSH YOUR SPEECHES
The speeches at your wedding are often an emotional and meaningful part of the day, and your videographer will want to capture them in full. So, even if you’re feeling nervous, try to take your time, read slowly, address the room and most importantly enjoy the moment! Your videographer will be able to use the audio from the speeches to create a narrative for your wedding film, so make sure they’re captured clearly.
3. PERSONALISED VOWS OR LETTER READING
Personalised vows or reading out a letter to one another can really add a personal touch to your wedding film. It’s a great way to show your love and affection for one another, and your videographer will be able to capture these special moments with audio. Again this makes for great film narrative, so make sure your videographer is aware in advance.
4. ALLOW ENOUGH TIME FOR COUPLES SHOOTS
Your wedding videographer will likely want to capture some beautiful shots of just the two of you, so make sure you allow enough time in your schedule for this. Whether it’s a quick photo session after the ceremony or a more extended shoot after the reception, make sure you have some alone time set aside for your photographer & videographer to capture those special moments. These are often the favourite images from the day.
5. PLAN FOR SUNSET GOLDEN HOUR SHOTS
The “golden hour” is the time just before sunset when the light is soft and warm, creating a beautiful, romantic atmosphere. If you’re planning a summer wedding, make sure to let your wedding videographer know you’re keen for golden hour shots. Although a golden glow is never guaranteed, the early evening light is often far more flattering no matter what. A second round of couples shots is always recommended – You’re videographer will love you for this! Timewise – A 30 min slot for your main couples shots is ample. A secondary 15-20 minute slot for golden hour is perfect. You’re photographer & Videographer will work side by side again during these times.
6. DON’T BE AFRAID OF THE CAMERA
Some couples may feel a bit nervous about being in front of the camera during the day, but it’s important to remember that this is all about you and your partner. A good videographer will make you feel relaxed and at ease, blending in with your friends and family. The resulting footage will be natural and beautiful. Posing is not essential, walking and talking while acting natural makes for amazing video footage. A pre-wedding shoot can help ease your nerves and make you feel more comfortable in front of the camera. It’s highly likely you’ll forget the cameras are even there.
7. COMMUNICATE OPENLY WITH YOUR VIDEOGRAPHER (NO SECRETS!)
To ensure that your videographer captures all the special moments of your day, it’s essential to communicate openly with them. Let them know about any specific moments or surprises. Surprises are always great for guests at the wedding, but they should never be a surprise to your photographer or videographer – they need to be aware in order to capture the moment perfectly (we can keep a secret – honest). Surprises could be anything from singing waiters, an extra speech or even your beloved dog trotting down the isle with the rings! With good communication, your wedding videographer will be able to create a wedding film that truly represents your unique love story.
By following these tips, you’ll be sure to end up with a beautiful and unique wedding film that you’ll treasure forever.
At Lifestyle Visuals we’re always happy to give couples general advise, and tips on timings to help things run smoothly. All bookings include a virtual consultation to discuss your plans, and you’ll receive a questionnaire before the wedding day to let us know your schedule of events and of any last-minute changes.
It’s important to remember that it’s your special day, so don’t stress if timings start to slip, it’s more common than not. We’re always light on our feet, and ready to capture those little moments as they unfold.
As video marketing experts we are specialists in all forms of video marketing. Here at Modus Film, we have completed many projects for our clients that have required us to define a digital strategy with really great results. If you want to speak to a specialist email [email protected] or call us on 01233 273 273.
We are still an active creative marketing agency. Video production company London, Video production agency Kent.
Every year, wedding video planning differs more and more from the days when our parents said their vows. No one is surprised by a wedding that is broadcast online or by an original wedding production hashtag on social media.New technologies are visibly changing our lives, including how we celebrate and film wedding videography, to look at other important aspects of your wedding look here.
The wedding videographers, wedding filmmakers and wedding cinematographers at our video production company reveal what makes a good wedding videographer…
Drone videography is another popular wedding trend in recent years. Our article will consider the pros and cons of drone video for wedding films.
What do drones do?
Drones allow videographers to capture large-scale footage from above, creating an incredibly immersive and dramatic effect for your wedding video. Aerial video filming adds a cinematic edge to wedding films and provides a unique emotional perspective.
Many Hollywood blockbusters begin with aerial footage, creating pleasant anticipation. Drone wedding videography technology uses the same effect, showing the wedding venue instead of epic battlefields or alien landing sites.
A videographer attaches a camera to a drone and manipulates it with a remote-control device to film from the air. Aerial vehicles can go over a mile high, but by law, they can fly no higher than 400 feet. However, this height is enough to create really impressive footage of the celebration.
What are the benefits of drone filming?
A drone video adds a whole new perspective to your wedding video. Of course, you should not film the entire wedding with a drone, as the celebration consists of many key moments that are better shot in alternative ways. For example, cake cutting, reading vows, etc.
Unusual drone footage will add life and variety to any wedding film. For example, aerial shooting can show off the wedding’s location, whether it’s a white-sand beach, a vineyard, or a luxurious estate, in an unforgettable, picturesque manner. And if a wedding is in an old church, imagine how impressive it will be to highlight the landscape from a bird’s-eye view.
Another benefit of shooting from the air is the ability to add extraordinary shots to your film. For example, you can shoot how your guests are gathering and then show it with an acceleration effect.
Here are the main advantages of drone wedding videography:
Capture new perspectives beyond the usual vision from the ground.
Record various objects from the air, such as landscapes and buildings.
Drone aerial footage is much cheaper than previously available methods, such as shooting from a helicopter. A drone even allows you to shoot indoors with high ceilings.
Understanding guidelines and regulations
Using drones for filming and other entertainment purposes is subject to various laws, rules, and regulations. The Federal Aviation Administration (FAA) sets the national rules under Title 14 Code of Federal Regulations (14 CFR) Part 107. According to this law, all drone owners must register them with the FAA.
After that, the owner must put the registration number on their aircraft. Also, you must have the registration certificate with you every time you launch the drone into the sky. A drone pilot must also have a flight plan, license, and insurance before filming.
Some states have their own drone regulations. Regardless of where you intend to fly your drone, we recommend you follow the rules below:
Learn the rules of safe drone control, and always use them.
Always keep your drone in sight when flying.
Fly no higher than 400 feet and no faster than 100 miles per hour.
Keep your drone away from airplanes, airports, and emergency services.
Make sure all footage you capture does not violate privacy laws.
Following these simple rules will help you avoid getting into legal trouble while filming with your drone.
Planning stage
The preparatory stage for filming wedding videography with a drone is no less important than the shooting process. We have prepared these helpful tips:
Practice flying a drone. Piloting a drone can be more challenging than expected, especially if you are distracted by filming. Learn how to take off, stabilize your drone, create simple shapes, and land. Once you feel confident, you can start shooting with your drone.
Set up your drone and camera. After takeoff, you cannot change the settings, so everything must be done in advance.
Create a preflight checklist. This will help ensure you won’t forget anything, which means you will have good footage.
Check the battery level. It is best to know how long your drone can stay in the air, and set the alarm for 10 minutes before the battery runs out so that you have time to land it . . . not on the guests’ heads.
Prepare flight and shooting plans. Planning is the key to a successful drone shoot. Determine in advance what and how you want to shoot, and then you do not have to improvise in the air.
Filming stage
The filming stage is by far the most important of the entire process. No matter how you plan everything, if you fail at this stage, then you will not have good footage for your film.
For this stage, we also have some tips that will make your life easier:
Choose perfect angles. Changing the camera angle can have a real visual impact. For example, you can experiment with low and high angles.
Do not rush—act slowly but steadily. Making slow, controlled movements will give you the best drone footage. If you want to change the flight path or angle, it is better to make a few minor adjustments. Major changes can result in choppy footage that is hard to watch.
Choose exciting objects. Beautiful buildings, local nature, picturesque landscapes—all this can beautify your film. Your drone footage will be as interesting as the objects you capture.
Use all drone and camera features. Many drones have special shooting features, such as center points for better framing. Make the most of your drone for wedding footage.
Editing stage
Preparing properly and making good footage is only half the battle. How your wedding video turns out will be decided during editing. But video editing is a whole separate art. To create spectacular wedding films, you need to spend tens or even hundreds of hours learning and practicing.
Therefore, it is always better to turn to professionals who have already created thousands of a successful wedding video. Our team has dozens of experienced editors who work in different programs and know all the nuances and trends of wedding video editing.When outsourcing your projects to us, you will save time and get professionally made films to delight your clients.
The best drones for wedding videography
There are many models of drones available on the market, so choosing the right one is not so easy. Their prices also vary greatly depending on the feature set, shooting resolution, battery, and other characteristics.
If you’re looking for a budget-friendly option, then DJI Mini 2 is the best drone for the money. This model is an ideal choice for beginner drone operators.
In the middle price range, DJI Air 2S stands out. It is a highly versatile device with an excellent set of features and equipment. If you’re planning to own a drone and dive deep into the art of aerial cinematography, this is the one for you. It has 5.4K Ultra HD video support, 4x digital zoom, and many automated flight modes. DJI Air 2S costs around.
If you turn to the most expensive premium models, we can highlight DJI Mavic 3 Pro. It’s probably the best model on the market, with advanced 5.1K30 or 4K120 video support, all-around obstacle sensors, and a stabilized, triple-camera array.
FAQs
How are drones used with wedding videography?
Drones are used to capture breathtaking footage of the celebration and the entire location from a bird’s-eye view. This will add a cinematic and epic quality to your wedding film.
Can I film a wedding with a drone?
Of course. But it is inadvisable to film the entire wedding videography with a drone. There are many important moments that should be captured in other ways.
Which drone has the best camera quality?
DJI Mavic 3 Pro is one of the best drones on the market nowadays. It allows you to shoot in 5.1K resolution.
As video marketing experts we are specialists in all forms of video marketing. Here at Modus Film, we have completed many projects for our clients that have required us to define a digital strategy with really great results. If you want to speak to a specialist email [email protected] or call us on 01233 273 273.
We are still an active creative marketing agency. Video production company London, Video production agency Kent.
It seems that every other week there’s a new viral Mr Beast company video content that’s got all corners of the internet taking note. To learn how to make your own video content explore here. Jimmy is someone who really knows how to nail YouTube SEO with everything from keywords and thumbnails to the way his video content is edited specifically for audience retention. He’s also relentless. This drive has seen his subscriber number skyrocket and we feel there’s little to stop him one day becoming number one on YouTube.
Take a look at the top 100 YouTube channels by subscribers, and there’s one man who’s climbing the ranks faster than anyone else. MrBeast (real name Jimmy Donaldson) is the man of the moment. After receiving the Breakout Creator award in the 2019 Streamys, Jimmy went on to win “Creator of The Year” in the 10th and 11th annual Streamy Awards (with overall 7 Streamy nominations). It seems nothing can stop him ever since he started his YouTube channel 9 years ago. By his own admission, he wants to be the greatest YouTuber of all time. Given his track record, it seems likely he’ll someday be taking the number 1 spot with the most subscribers.
At a glance
Jimmy was born and raised in North Carolina and continues to operate out of his studios there. Yes, it’s studios in the plural. The scale of MrBeast’s modern-day operation is hard to believe. Working with his dedicated team, he creates and films absurd game scenarios, such as “Last to take their hand off the Lamborghini, keeps it” and “Last to leave $800,000 island keeps it.” But he also launches ambitious philanthropy projects where he gives away millions of dollars and attempts to hit huge targets in cleaning up the world’s oceans. For MrBeast, it’s go big, or go home.
His knowledge of video content
It’s clear from the get-go that MrBeast has a deep, extensive knowledge of YouTube. He gets it, and that’s been reflected in his success. In this recent and insightful interview with Colin & Samir, he talks about how even at a young age in school, all he could think about was YouTube. All he wanted to do was study YouTube. So instead of paying attention to what was being taught in class, he was busy studying YouTube and thinking about how he could “make it.”
Jimmy is an ideas man, and it’s no wonder that all of his video content gets 10s of millions of views. Each and every video is based on a crazy idea that makes you want to click and watch. Who doesn’t want to watch a game of tag where the winner receives $500,000 and takes place in a giant vacant stadium? Who wouldn’t be intrigued seeing a man spend 50 hours buried alive? The ideas that MrBeast comes up with are always crazy and attention-grabbing.
Alongside the ideas that help shape the titles, his thumbnails really help win clicks. Take a moment to check out his channel and study each one. They’re always bright and colorful, bold and relevant. They jump out at you. Combined with the title, they always make you want to click.
Even after Jimmy’s won your click, he doesn’t stop there. The editing of his videos is remarkable. The idea is all about audience retention. To ensure you keep watching, MrBeast’s editors make every second count. In any part of any video, multiple things are happening. They’re quick, snappy and high-octane, ensuring he has one of the highest audience retention rates around.
MrBeast has scale
While it can be challenging for relationship-based creators such as Emma Chamberlain to scale up, MrBeast is an ideas-based creator. People don’t necessarily watch his channel for him or his personality, but for the games and ideas he comes up with. So feasibly, Jimmy could put out a company video on his channel that doesn’t feature him once, and his audience would still love it.
This has enabled the MrBeast channel and brand to scale significantly. Everything that Jimmy earns, he pours back into the channel. The more views he gets, the more revenue he receives, the more money for better videos, generating even more views. This cycle has allowed him to hire a huge production crew numbering well over 100. Together, they create different brands such as MrBeast Burger and create other channels such as Beast Reacts and MrBeast gaming.
More recently, he’s started putting out his company video content in Spanish, helping him reach brand new audiences that previously were not exposed to his videos and would not have watched. And again, you guessed it, this extra revenue goes straight back into the main MrBeast channel. It’s a genius business model.
The dedication
Jimmy is wholeheartedly committed to creating the best company video he can and becoming the number 1 YouTuber. He is obsessed with YouTube and is relentless in this pursuit of greatness. It’s what makes his channel so fun to watch.
In his earlier days, as he began to gain some notoriety, he was posting absurd challenges, such as counting to 100,000, counting to 200,000 (it took him 55 hours to do that), watching paint dry for an hour (yes, really) and “Grilling A Microwave Microwaving A Microwave Microwaving A Toaster Toasting An iPhone Watching Micro.”
In short, there’s really nobody quite as dedicated to YouTube as MrBeast. He did whatever it took to gain views and subscribers and will continue to innovate and change the game long into the future. Even if he were to end up in a scenario where he was starting again at 0 subscribers, I can guarantee he’d be reaching millions again in no time.
Video content has taken over social media, becoming an important part in building success for many businesses and brands. Through using video marketing you can build a competitive edge over your competitors, you are able to use the power of social media production to reach a new younger audience and you’re able to showcase your brand’s personality to them.
Video content is more than 40 times more likely to get shared than all text content, this shows more audiences are looking for more engaging content as they are becoming lazier and don’t want to read paragraphs of writing.
Being able to offer video to your customer means you are making it more likely for your business to get noticed as they are more inclined to like, comment and share the content you are putting out there. Video now accounts for more than 82% of all consumer internet traffic, which shows it’s increasing popularity to audiences.
Grabs Attention –
Video content is easy to consume, it allows you to be more concise and capture the audience’s interests within the first few seconds of the video. Social media helps you condense the information down as all social platforms have specific video lengths which means you need to fit your information into that time. This helps you as a business making your message more digestible to viewers which will help maintain their attention as it will be more understandable.
Social media production videos normally leave you wanting more. As you are only able to post smaller teaser videos onto your platforms, you want to be making sure you are posting the most interesting parts. This will make sure your audience want to watch more from the brand and it should take them to your website so they can find out more. In teaser videos you want to be showing off the brand’s identity to hook the users as the average attention span is less than 8 seconds, therefore you need to make sure you are showing off what your brand looks like and the feel you want to give your audience.
Pictures are not as creative and won’t always meet the audiences needs and expectations anymore. People can just look at a picture and scroll past whereas when watching video the moving visuals and sounds will grab audiences attention straight away. Video holds 5x more attention than still pictures therefore posting social video means more people will look at your business for longer which will increase your reach and engagement as the audience is spending longer on what you are creating.
Trending Topics –
Driving relevant content to your customers is hugely important, it helps give your brand a voice and allows you to move to a wider audience quicker as you are creating content people want to see. Using trending topics in your social video will help your brand get more notice as audiences watch what is trending and keep update with social trends. This can help more people find out about you which can help increase sales, if you are giving your audience and the wider audience what they want they will more likely look into your business more and buy from you.
By taking advantage of news stories, consumer behaviours and any new relevant topics that your brand is able to relate to will help you find a whole new customer. Using the relevant and trending hashtags will get you onto more audiences social pages allowing you to reach a wider range of consumers who you might not have thought about reaching out to. You can post these videos anywhere, every social platform allows you to post videos and you can re use content you have posted on one social account onto another. This is important as you don’t need to worry about always creating new content when you can repurpose old stuff.
Encourages Shares –
76% of users say they would share a branded video with their friend if it was entertaining, this is free marketing for your business. Once one person shares your content you are reaching their following which means you are connecting with a much wider audience that you may not have known about. Social shares increase traffic to your site, if someone enjoys your content they will want to share it with their family. These people will then want to know more about what you can offer. This will push them to check out your pages and your website to help increase your reach.
Video marketing builds a deeper connection than pictures, this is what makes people want to share it more as they feel more emotional towards what they are watching. Video gets 1,200% more shares than text and images combined which shows more people care about the type of content they are sharing with their friends and family. If your video content is able to connect with your audience on a personal level it will more likely be shared due to people having stronger feelings towards what you are providing and caring more about the message behind the video content.
Your brain can process visuals 60,000 times faster than text, which means more people are likely to share video as they will understand what you are showing to them over what you have written out. This means more people are going to watch the content as video grabs the attention of people and they are more likely to enjoy watching it and then sharing it with family and friends then they would after reading a piece of text.
More Authentic Video Content –
Gen Z have grown up with video content from platforms like youtube and vine, they make up over 35% of Tiktoks demographic. Video is much more relatable than pictures for the upcoming generation, video comes from a real person and gives audiences the chance to learn more about the brand’s value and show the people behind the brand. This builds more authenticity around the brand as it is showing more of who the brand is and what the brand can offer. Video marketing isn’t there to manipulate or hard sell to someone into buying your product or service; it’s about building a more personal relationship which can then lead to a more natural sale. Showing the real side of your business to your audience will help grow this connection.
Being a more genuine brand will attract more customers, people who see the people behind the business, not just what you are selling to them. Customers will buy from more companies where they are not being hard sold to. As a business you want to be combining your knowledge and passion for what your product or service is with the story of the brand and the people that make the business possible. By using these factors and making video content will help show the passion there is behind the business. To learn more about business videos look here.
Video marketing is becoming more and more effective, social media production is a great place to share your creative content. It allows you to reach a much wider audience in a more fun and entertaining way, it helps you connect with audiences of all ages as social media production is for everyone and it will keep you connected if you stay active.
With the right strategy and content social media video can give brands the chance to create something new and exciting on their pages that will get them noticed. Being noticed by new potential customers will help increase your sales and give you the opportunity to grow your business.
