Posts Tagged‘video marketing kent’

wedding cinematographers, wedding filmmakers, wedding videography

Wedding Cinematographers Explain What a Video LUT is

Posted January 20, 2023 No Comments

Colour grading is one way to improve the appearance of your footage as well as serve your storytelling vision. That’s why many wedding filmmakers, editors, and colourists who are working on a film use Look Up Tables, or LUTs, to save colour grades as templates to help speed up the process. Our wedding videography experts will have you know you don’t need to be working on a film to use LUTs to help personalise and brand your videos. If you’re wondering how you can get started with colour grading to speed up your workflow and produce better looking footage for your business, we’ve certainly got you covered. The wedding cinematographers and wedding filmmakers at our wedding videography company have explained everything you need to know about what a video LUT is…

wedding cinematographers, wedding filmmakers
The wedding cinematographers and wedding filmmakers at our wedding videography company have explained everything you need to know about what a video LUT is…

What is a LUT?

The term “Look Up Table” sounds a bit mathematical – and we suppose in a sense it is! Every digital image is made up of pixels, and each pixel is made up of colours. A LUT is like a spreadsheet that accounts for every possible colour an image can have and says one colour should actually look like another colour. To put it simply, LUTs are like a filter, but more accurately, a colour-grade-preset for your footage.

Types of LUTs

wedding filmmakers, wedding videography
The wedding cinematographers and wedding filmmakers at our wedding videography company have explained everything you need to know about what a video LUT is…

LUTs are used in a couple of different ways , so our wedding cinematographers have broken it all down for you…

Creative LUT

One type of LUT is a “creative LUT,” and this is used to add a specific look to your footage. The colours shift after it’s applied to the footage. An example of a creative LUT could be where the blues are pushed to a cyan, and the shadows are pushed from being black to slightly cyan as well.

Conversion LUT

Another use of LUTs is to convert flat, desaturated footage back into a typical colour space. This is referred to as a “conversion LUT.” Many cameras can shoot in flat colour profiles, which is often called LOG. These colour profiles look fairly bland as raw footage, but what’s happening behind the scenes is absolutely magical. Amazingly, when you shoot in LOG, your camera is capturing even more colour information and latitude than you would with a normal colour profile.

wedding cinematographers, wedding videography
The wedding cinematographers and wedding filmmakers at our wedding videography company have explained everything you need to know about what a video LUT is…

All of this extra information enables you to fine tune your footage in post. With LOG, you can push and pull your colour grade much further than with a default colour profile. That means if something was over-exposed, under-exposed, or if you have a high-contrast shot, LOG footage will give you much more flexibility in post.

wedding videographers, wedding filmmakers, wedding cinematography

What Can Wedding Videographers Capture?

Posted January 13, 2023 No Comments

The wedding videographers and wedding filmmakers at our wedding cinematography company have revealed what we can capture from your special day!

What Moments Will Your Wedding Video Capture?

People like you – couples planning their wedding – hire professional wedding videographers in order for you to relive the most magical moments of your day; your vows, reception toasts, the dancing, and all the little moments in between. To preserve those memories as they happen and share them with others, a wedding video is certainly a must. But what are the exact wedding day moments that will your wedding videographers will capture?

Pre-Ceremony Excitement

Shots of the bride, groom and the wedding party getting ready are simply a must! Whether your bridesmaids are in matching robes or the groomsmen are throwing back brews, make sure your wedding videographers have enough flexibility in the wedding day schedule to capture moments with both spouses at their getting ready locations.

Bride and bridesmaids getting hair and makeup done.

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The wedding videographers and wedding filmmakers at our wedding cinematography company have revealed what we can capture from your special day…

Bride getting buttoned or zipped into her wedding dress.

Bride putting on her jewellery or shoes.

Pinning boutonniere on the groom.

Keep in mind, a wedding filmmaker cannot be at two places at once. So, if the getting ready locations are a great distance away, you may want to consider hiring two videographers if having pre-ceremony moments with both people are of importance to you.

Details of Your Day

You have worked hard to plan every single detail of your wedding; from the way your reception napkins are folded, guests favours set at the table settings to your centrepieces and invitations. If having those details captured through wedding cinematography are important to you, list out what you would like your wedding filmmaker to capture.  Your wedding videographers don’t necessarily need to set specific time aside to capture these items, but just in between the larger moments they are already focusing on.

Invitation suite, jewellery, and your ‘something blue’

Exterior shot of the church or of the venue

Interior wide shot of the church or the venue

Altar

Flowers

Wedding program

Additional Detail Shots:

Table name tags

Gift table

Wide shot of reception room

Closeup of place settings

Guest favours

Centrepieces

Your Wedding Ceremony

Once everyone has arrived at the venue, your videographer should make their way inside. You’ll want everything from your flower girls to your “I do’s” to be on film. Remember to point out key guests to your wedding videographers, as you’ll probably want a few crowd shots as well.

Guests being escorted down the aisle

Musicians performing (if any)

Groom waiting at the alter

Bridal party walking down the aisle

Processional

Vows

Exchanging of rings

The first kiss

wedding cinematography, wedding filmmakers
The wedding videographers and wedding filmmakers at our wedding cinematography company have revealed what we can capture from your special day…

Introduction as a married couple

Recessional

Bride and groom leaving the venue

The joy that is captured during the ceremony is so incredibly special and will be highlighted beautifully, so you can see your love come to life each time you watch the final wedding video.

Your Romantics Session

This is the time of your special day, either directly before or after your ceremony, that you and your spouse kiss, pose, twirl, and dip for the camera! Your wedding filmmaker will be right along side your wedding photographer capturing the shots of just the two of you or group shots with the bridal party at your favourite locations.

First look

Moments with bridal party

Specific locations with your spouse

Reception Moments

There’s a lot of moving pieces, so make sure your wedding videographers have a list of all the necessary shots when it comes to your reception. How much your wedding filmmaker is able to capture of your reception is heavily dependent on how many hours you have your videographer booked for. These key reception moments are (very likely) a sure thing:

Bridal Party & Newlywed Grand Entrance

wedding videographers, wedding cinematography
The wedding videographers and wedding filmmakers at our wedding cinematography company have revealed what we can capture from your special day…

Cake cutting

First dance

Parent dances

Best man and maid of honour toasts

If you pre-planned to have your wedding videographers stay for the entire reception or most of it, then you can expect a lot of great dance floor footage, too!

Anniversary dance

Guests dancing

Bouquet and / or garter toss

Last dance

The Unexpected Moments

Some of the most exciting wedding day moments are taking place behind the scenes, some of which you’re not even a part of. Even with a prepared list of shots you want captured, it’s important to allow enough breathing room in your wedding day schedule for your wedding videographers to be able capture those unexpected opportunities.

Watch for the ring bearer and flower girl to giggle as they are walking down the aisle.

Grandparents taking a twirl or two on the dance floor.

These emotional moments add personality to your wedding cinematography video and making it uniquely you.

Wedding Videography: Is it worth it?

Posted January 6, 2023 No Comments

Over the years the idea of having a wedding videographer capture your special day has become increasingly popular. Many wedding photographers are now also offering video services alongside their photography because many cameras that take gorgeous photos are also capable of capturing high quality videos. In the right hands, can be edited and produce stunning and cinematic visuals. That not only capture the magic of your wedding day, but allow you relive it every time you re-watch it. The wedding filmmakers and cinematic wedding videographers at our wedding videography company reveal why you should invest in a wedding videographer…

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Relive the Day

What is the main reason a wedding videographer is worth budgeting for alongside a photographer? A wedding video allows you to relive those important moments from your wedding day for many years to come. Your wedding day is full of love and excitement. So capturing moments like the first kiss, the parents dance and the send-off. Will let you see and remember every single minute of those moments. With a well-produced wedding video you’ll be able to see your day go from preparation to the moment you and your partner are sent off to start your journey as a married couple, all edited together to look beautiful and cinematic in just a 7- 10 minute video. 

Hear the Love

A photo is worth a thousand words, but a video with crystal clear audio will let you hear the emotions and see how you and your loved ones felt throughout your wedding day. Many family members make sincere and touching speeches for the couple getting married and to capture every word and replaying it years down the line will help you remember how special the entirety of the day was. Many videographers also take audio into consideration when they create your wedding videos. They want to make sure that not a single word or moment is missed. Make sure when you’re consulting videographers that you ask about audio because you wouldn’t want to miss the amazing speeches and kind words people say about you and your partner on your magical day. 

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Have An Unplugged Ceremony

You definitely want an unplugged ceremony, we promise. Hiring a videographer will capture the moments that you and your guests were able to be completely present for. Without all of their distracting phones in the way. Not only are videographers professionals who know where to stand to get that perfect shot. They also won’t ruin the visuals of your day in order to get it. 

Wedding Videographer Costs

Once you’ve decided you’re ready to hire a videographer, the next step is to carefully work them into your wedding budget. On average, wedding videographers can cost anywhere from around £1,000 to £5,000. We have provided a break down of what these costs entail:

Time — how long your videographer is present at your wedding will definitely impact their cost. Some wedding videographers create specific packages. Those include both the amount of time that they’ll spend at your wedding and then editing costs in order to create your video. Understandably, more time is more money. And if you want your videographer to cover other wedding events, such as your rehearsal dinner. This will cost you more.

A second shooter  if your wedding videographer needs a second shooter or an assistant, this might also increase their costs. If you’re able to find a photographer who doubles as a videographer, you might be able to get a lower rate since you’d be hiring just one vendor to capture your day. However, keep in mind they’ll likely work as a team if this is the case, so you should still expect to add a second shooter.

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The finished products — after all the filming, your videographer will then provide you with an edited highlight reel and wedding film. You may even get some b-roll footage. This takes both time and effort for your videographer to create a film that is completely perfect for you.

Extras —nowadays, many videographers offer drone footage, Super 8 films, USB drives, as well as other extras. Depending on what type of film you would like, you may have to pay a little extra.

Travel—If your wedding videographer has to travel a long distance to be present at your wedding, you’ll probably have to pay for their fuel, airfare, hotel, or any other travel-related expenses.

best wedding videographers, cinematic wedding videographers, wedding cinematography

What are the Most Popular Wedding Ceremonies Across the World?

Posted December 30, 2022 No Comments

Cultural wedding traditions and rituals have evolved over thousands of years all around the world. Currently many wedding traditions are still linked to other customs, superstitions or even the environment around us. The best wedding videographers at our wedding cinematography company have revealed the most popular wedding ceremonies from around the world…

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India 

Indian weddings are big, bold and extremely beautiful. An Indian wedding is jam-packed with traditions and customs, guests, as well as celebrations which can span across 3 days! Traditional Hindu wedding dates are determined by a pandit (priest). Who uses the stars to discover the couple’s most favourable date to get married. On day one of the celebrations the bride and her female family members take part in ‘mehndi’. This is where they have their hands and feet henna-ed, and ‘sangeet’, a small reception where the bride’s and groom’s families come together for the first time for a celebration. The third day is the ceremony and reception, which could last a whopping 16 hours!  There is a procession where the groom greets his parents and bride’s parents at the ‘manadap’. Where everyone removes their shoes to enter the sacred space to await the bride’s arrival. During the wedding ceremony the couple are physically bound together and step around a sacred fire followed by greeting their guests and also receiving blessings.  

China

When setting the date, the couple will visit a fortune teller, Feng Shui Master or Monk to determine the best date to get married based on their birth dates in addition to their star signs. Interestingly, the bride and groom have a wedding photoshoot prior to the wedding in order for them to get the perfect shots and display the photos at the ceremony.  It’s also becoming increasingly popular for newlyweds to book a European trip for their honeymoon so that they can have photos taken wearing their wedding attire in front of famous European landmarks! On the morning of the wedding, it is customary for the groom to pick up the bride – often a lively affair which can involve fireworks, gongs, drums and even dancing!

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A child walks in front of the procession with the groom as a representation of fertility. Upon arrival, the groom will be greeted by their family. To then put him to the test where Chuangmen (door games) take place. The games typically include eating something spicy, sour or bitter and answer multiple questions about the bride to win approval of the bride’s family. After winning the game the groom hands over a red envelope. Which containins money to the bridesmaids so they can essentially ‘surrender’ their friend.

The groom’s final challenge is to find the bride’s missing shoe and place it on her foot. Before carrying her to the traditional Chinese tea ceremony held within the bride’s family home. The wedding banquet is an opulent eight hour event hosted by the parents of the bride and groom. The food served to the guests is extremely symbolic – a fish course represents abundance, a suckling pig signifies the bride’s purity, a poultry dish is served for peace and a sweet lotus seed symbolises fertility.   

Denmark ‍

Prior to a Danish wedding, the bride has a pine archway built outside her home either on her pathway or attached to her doorway. This is known as a ‘Gate of Honour’. The groom traditionally buys the bride her wedding bouquet. However the bride must purchase her own shoes (and must not sell them after!). After the wedding ceremony, the male guests take off the groom’s shoes in order to cut holes in his socks. Some say this is to prevent other women from seducing him, and others say the bride should repair the socks to prove she is going to be a good wife. 

Danish weddings are absolutely filled with kisses! During the wedding reception if one guest starts to stamp their feet and the rest of the party join in. The bride and groom are required to duck under the table to kiss. If guests start tapping their cutlery against their plates or glasses, the married couple must stand on their chairs to kiss. In addition to this, when the bride leaves the room, the female guests rush to kiss the groom on his cheek and vice versa, if the groom leaves then the male guests kiss the bride on the cheek. Finally, all guests are expected to eat a slice of the wedding cake. As it is deemed as bad luck for the marriage if they don’t. 

Italy 

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The day before an Italian wedding, the bride must isolate – and surprisingly not because of Covid! She must stay away from the groom and is only permitted to look at her reflection in the mirror if she removes an accessory – a shoe, glove or earring. Moreover, on the night before the big day the groom arranges to serenade his bride underneath her window. The bride doesn’t know what time this will be and is awoken by the sound of music. Which is being played by musicians outside the window. Friends and family are notified what time this will take place so they can witness the unfolding of this event. Traditionally bomboniere which is an organza bag filled with sugared almonds or confetti, is stacked into groups of five. The bomboniere are given to guests as wedding favours and are representative of health, wealth and fertility. Finally, during the wedding ceremony the newlyweds must smash glass. The more pieces shattered on the floor, the better as they represent the longevity of their marriage. 

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What are the Most Popular Wedding Videography Trends?

Posted December 23, 2022 No Comments

Wedding photos are something extremely popular and banal today, but they remain an integral part of the celebration of each couple – opening the exchange of rings, raising the bride’s hands after signing, the first piece of cake, passionate dance along with many other exciting performances. All this over time remains forgotten and hidden deep in a box somewhere in your home. A beautiful memory that we unfortunately rarely remember over the years. The wedding videos captures all those moments that the photos capture quickly – the exchange of rings, lifting the bride in her arms and taking her out of the ritual hall, signing, congratulations, the first dance, smiles and the overall joy of the event. It creates timeless memories and captures the most beautiful moments of your wedding day. The wedding filmmakers and cinematic wedding videographers at our wedding videography company reveal the most popular wedding videography trends.

wedding filmmakers, cinematic wedding videographers
The wedding filmmakers and cinematic wedding videographers at our wedding videography company reveal the most popular wedding videography trends…

If you are reading this article, you are are more than likely already planning how your wedding video will look like and you are trying to come up with its best look so that your video does not look dry, tasteless and even uninteresting. You may even be debating which wedding videographer to choose for your special day. It is important to know that the video recording of this special day must be entrusted to an experienced person in order to have the necessary quality, creativity, but also to be able to keep forever the joy and happiness of your wedding. 

Wedding Videography trends 2022 – 2023 

wedding filmmakers, wedding videography
The wedding filmmakers and cinematic wedding videographers at our wedding videography company reveal the most popular wedding videography trends…

Retro wedding video, but with a modern flavour

Not surprisingly, the style of wedding video recording has changed many times over recent years. In 2020, the tradition of shooting and editing wedding videos has changed dramatically and even become unrecognisable. The strongest trend in 2020 was for the video to be shot entirely as an independent film. Retro wedding video, but with a modern flavour is the completion of the trend for the wedding videographer to shoot videos in black-and-white. Something that in the 21st century for the couple would likely seem boring. You can always have a video of your wedding, shot in its full colour range, but sometimes it’s good to make the day look old-fashioned and somewhat different. An interesting way to recreate the best moments of your wedding day, which mean very much to the couple.

Wedding in journalistic style

In 2020, the tendency for some couples to have their wedding video in a “documentary” style became increasingly more established. As for the journalistic style – this is simply just capturing the events as they happen. A videographer who makes a journalistic-style video will actually capture the events of the day as they occur. You will still find beauty and elegance with this “documentary” style of editing.

Freezing

A few wedding shots with elements of “freezing” is not necessarily a bad idea. Although this would cost you a lot of lost time and nerves to make the guests “freeze” at least for a moment, sometimes the result is not what you actually expected. It would be an extremely challenging task for your wedding videographer to show all your guests together. Then you can choose moments for a wedding video with just the bride, groom, grandparents, parents and your closest friends.

cinematic wedding videographers, wedding videography
The wedding filmmakers and cinematic wedding videographers at our wedding videography company reveal the most popular wedding videography trends…

Drone video recording

The idea of a drone hanging in the air over your wedding ceremony, especially when it is outdoors, may appear to be an unconventional idea. However, drones that are more for play can show great results. The drones can capture beautiful shots of your wedding ceremony and venue, which would be difficult and even impossible for a wedding videographer to make from the ground. This is not just about the shots in which the guests of your wedding ceremony are gathered in the middle of a picturesque garden part of a huge castle.

3D montage in wedding cinematography

Of all the existing visual effects, without a doubt, 3D definitely captures the best wedding memories. For this reason, 3D montage wedding cinematography has become a leading trend in wedding videography in 2020. If you like this unusual idea, you could include a 3D montage in your wedding video and even in your wedding photos.

wedding videographer, wedding filmmakers, wedding cinematographers

What Makes a Good Wedding Videographer?

Posted December 16, 2022 No Comments

What Makes a Great Wedding Videographer?

At Modus Weddings, we believe that some of the same things that make a great wedding photographer are mirrored in a great wedding videographer. The difference between the two skill sets in the latter involves motion, which requires a dedicated approach to visual storytelling. A great wedding videographer will bring depth to your love story by integrating angles and scenery through a combination of artistry and technology. A great videographer operates with both poise and precision while simultaneously incorporating the details of cinematography, experience and passion. The complexity of capturing your wedding event in motion requires substantial talent as well as knowledge of how movement is recorded, and we have both. The wedding videographers, wedding filmmakers and wedding cinematographers at our video production company reveal what makes a good wedding videographer.

Cinematography Is So Much More Than Capturing Video Footage.

wedding videographer, wedding filmmakers
The wedding videographers, wedding filmmakers and wedding cinematographers at our video production company reveal what makes a good wedding videographer…

Cinematography can be described as the art of motion-picture photography and filming. It involves angles, framing, and movement techniques using multiple cameras, lenses, filters, and lights while making artistic and technical decisions in relation to the imagery. At Modus Film, we embrace all the onscreen visual elements related to your filming locations and apply them to your love story in the style that most successfully reflects your commitment to each other using a narrative that is as unique and beautiful as your relationship. 

Experience Is Counted In More Than Years Behind the Lens.

Great wedding videographers should have more than a strong technical knowledge of camera equipment and a thorough understanding of filming techniques. They have an eye for detail in addition to a mind for fast invention. While skill and experience are of importance, so are the intangible qualities that allow our wedding videographers to stand apart. These consist of…

wedding videographer, wedding cinematographers
The wedding videographers, wedding filmmakers and wedding cinematographers at our video production company reveal what makes a good wedding videographer…


• Strong communication skills
• Excellent listening ability
• Vivid creativity and innovation 
• Formidable team management skills
• Editing and post-production aptitude that flawlessly ties together each shot


We are inspired by each of our couples in distinctive ways, which begins with having real conversations that help us to bring our clients’ visions to life. You and your person are unique, and so are the things you want to incorporate into your wedding videography, from your wardrobe decisions, site selections, and how you want the brilliance of each of these captured. Truly partnering with our clients allows their wedding cinematography to reflect and celebrate their exclusive love story through a cinematic lens. By choosing our wedding package, you will receive exceptional service and attention to detail.

wedding videographer, wedding filmmakers, wedding cinematographers
The wedding videographers, wedding filmmakers and wedding cinematographers at our video production company reveal what makes a good wedding videographer…
wedding cinematography, wedding filmmakers, wedding videographers

Best Wedding Venues of 2022

Posted December 9, 2022 No Comments

2022 saw weddings return with a boom – so our wedding videographers have compiled a list of the best wedding venues off 2022! The perfect wedding venue is the cornerstone to these happy days: the backdrop to your beautiful wedding photos, a place for you to gather with your loved ones, and somewhere you can go back to again in order to relive those wonderful memories. Whether you’re looking for a barn venue or not, there’s plenty of gorgeous wedding inspiration to find in this list.

wedding cinematography, wedding filmmakers, wedding videographers
The wedding videographers and wedding filmmakers at our wedding cinematography company have revealed the best wedding venues of 2022…

10 Most Popular Venues on Hitched 2022

1. Brinsop Court Manor House and Barn – Hereford, Herefordshire

Couples who’d like somewhere unique should look towards Brinsop Court Manor House and Barn. This historic estate features a 12th century moated manor house, with over 800 acres of ancient woodland, and a new, modern event barn. Inside the manor are three ceremony rooms, bursting with both character and history. The Banqueting Hall has a vaulted ceiling, oak floor as well as a large fireplace filled with candles to serve as the focal point for your ceremony. The Elizabethan Library is a room with a rich history for a heartfelt vow exchange, and the elegant Queen Anne Dining Room offers picturesque views across the Wordsworth lawn. During the day this venue can accommodate up to 180 guests, and at night this number increases to 250 for dancing and fun. If any guests have a little too much fun, the venue boasts some onsite glamping accommodation.

2. Bredenbury Court Barns – Hereford, Herefordshire

Their spectacular Atrium leads into the airy, 1920s Orangery – the absolute perfect place to exchange your vows. Then it’s time to wine, dine and dance in the rustic Oak Barn, an atmospheric oak-timbered barn with panoramic views over the gorgeous grounds and even beyond to the Malverns. You can reportedly see for up to 12 miles! This magical venue is made for year-round weddings, with the gardens and terraces and ideal spot for al-fresco drinks in summer, and the cosy Atrium and Orangery welcoming you in on those chillier days. Perfect for intimate weddings of up to 40 to grand celebrations of 180, this both friendly and enchanting barn venue is a wonderful spot for weddings. There’s on-site accommodation so you can even continue celebrations the next morning!

3. Dodford Manor Barn Wedding Venue – Northampton, Northamptonshire

You’ll find Dodford Manor’s lovingly restored collection of country house barns among 20 acres of beautiful, rolling Northamptonshire countryside. If you’re searching for the perfect mix of a historic setting with bags of ambience and contemporary style and facilities, this is a wonderful choice. Your day will begin by getting ready in the Grain Store, their luxurious preparation room with large mirrors everywhere for you to get ready with your entourage. The historic Mortain Barn is the idyllic setting for your civil ceremony: a flagstone floored barn with soaring rustic wooden beams and flooded with natural light. They can change up the configuration for the room easily so it’s perfect for small weddings of approximately 30 to large parties of up to 170.

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The wedding videographers and wedding filmmakers at our wedding cinematography company have revealed the best wedding venues of 2022…

4. Farnham Castle – Farnham, Surrey

With five acres of stunning architecture and gorgeous gardens, Farnham Castle is definitely Surrey’s all-day celebration hotspot. Start off in The Gatehouse or The Pembroke where the wedding party can enjoy the luxury of a private preparation space. The dreamy castle boasts unique locations to say I do – choose between the charming Lantern Room, Winchester Suite, Library, Great Hall, or the luscious gardens – as well as two on-site chapels for couples intending to hold a religious ceremony. The beautiful castle grounds are the perfect backdrop for your romantic wedding photos, before getting the party started in the Great Hall, which is ideal for 200 seated or 300 standing guests, or the Lantern Hall. The luxurious Honeymoon Suite is the cherry on top of a jam-packed wonderful day at this venue. 

5. The Ashes Barns and Country House – Stoke-On-Trent, Staffordshire

Exclusive hire of a 50 acre estate means that you and your guests will be the absolute focus of everyone’s attention. Personalisation is key here – you’ll have the chance to decorate the venue in your own personal style, with the help of the attentive Estates Team and Event Manager, as well as tailor the menu to the desired tastes of you and your guests. Everything, from the beautiful grounds to the rustic exposed brick venue to the cosy accommodation to the inventive food bursting with flavour is tailor-made for the most perfect wedding ceremony you could imagine.

wedding cinematography, wedding filmmakers, wedding videographers
The wedding videographers and wedding filmmakers at our wedding cinematography company have revealed the best wedding venues of 2022…

6. The Mill Barns – Bridgnorth, Shropshire

Brought to you by the award-winning teams behind Staffordshire venues Pendrell Hall and The Ashes Barns, this stunning waterfront venue is formed of three magnificent oak-framed wedding barns. You’ll have exclusive use of all the barns and eight acres of gardens, giving you and your guests plenty of space to explore as well as celebrate. Licensed for up to 170 guests, you’ll begin your day in the ceremony barn, before moving outside or further inside for both drinks and photos. The day then flows onto the stunning wedding breakfast barn and then through to the evening entertainment area. Every detail has been thought through with great care.

9 Ways To Expand Your Linkedln Network

Posted October 10, 2022 No Comments

LinkedIn is no longer optional for growing and managing your network effectively. In fact, we’re to the point where it’s hard to separate someone’s network and their Linkedln connections. For most, it’s one in the same.

That’s why it’s important to constantly grow and nurture our network, especially using the access that Linkedln gives us. When it comes to connecting, I’ll always choose quality over quantity. Fortunately, LinkedIn’s technology has allowed us to have both: We can make meaningful connections and do it quickly and efficiently.

These are the nine most effective ways I’ve found to grow your Linkedln network. I’ve also included a few tips on what to do once you connect.

How to Make More Connections on LinkedIn

  1. Start with the address book import to see who you already know on LinkedIn, but STOP before sending a mass invite! Instead, use the list to write down the people you want to connect with and send them each a personal message.
  2. Check out the “people you may know” box for possible connections each time you login to LinkedIn. Also, don’t forget to check the suggestions LinkedIn gives you after you connect with someone new.
  3. Search for old acquaintances and people you may have lost touch with. Start by looking for previous connections from schools, locations, churches, clubs, groups, industries, previous companies, etc.
  4. Don’t bother sending invites to people who aren’t on LinkedIn. It’s not worth your time and it’s annoying to the recipient. LinkedIn is just using you as a way to advertise to them.
  5. Put your public LinkedIn URL where people can find it. Add it to your email signature, your website’s about section, business cards, stationery, and Facebook page.
  6. After meeting a new business contact, always follow up with them on LinkedIn in addition to email. You can even let them know in your follow up email you’ll be connecting with them on Linkedln to stay in touch.
  7. Connect with peers and prospects through LinkedIn Groups. You can browse to meet new people or search groups for specific members by clicking “Members” → “Search.” Most people don’t know you can also message anyone in the same group for free. It doesn’t require inMail and it doesn’t matter if they’re a first, second or 50th degree connection!
  8. Connect with people who view your profile. This is a great excuse to connect with someone who might be a prospect checking you out. Send them an invitation or message letting them know you’d like to connect as well.

Connect with people who comment and like your LinkedIn posts. I started publishing on Linkedln exactly a year ago and it’s been an incredible way to connect with people who read my content and reach out to me or like my posts. If you aren’t publishing on Linkedln, I strongly suggest it for boosting thought leadership and lead generation.

About Our Video Marketing Agency

Modus Film is a video production company based in Kent and London. Our services are nationwide and our video marketing agency can help you make some ground breaking content. If you want to discuss this further contact us or better yet see how video marketing can transform your current marketing mix. We are now fully PPE compliantPlus we carry on working!

Do You Need to Talk to a Marketing Expert?

As video marketing experts we are specialists in all forms of video marketing. Here at Modus Film, we have completed many projects for our clients that have required us to define a digital strategy with really great results. If you want to speak to a specialist email [email protected] or call us on 01233 273 273.

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10 Reasons to Hire a Wedding Videographer

Posted August 23, 2022 No Comments

If you speak to your married friends who hired a videographer to film their day, we guarantee that they will say it was worth it! For one reason or another, videographers don’t seem to be high up on the priority list when it comes to choosing wedding suppliers, but there’s absolutely no reason as to why every engaged couple shouldn’t consider adding a videographer to their budget from the very beginning.

1. A life-like memory of your wedding

Your day will probably go by in a flash – but having a wedding videographer capture your celebration from before your ceremony to your evening reception will remind you of your best day ever for many years to come.

2. See things you wouldn’t have seen otherwise

You can’t possibly see how your guests will react to certain parts of your day – but on film, you’ll be able to look back at everyone and see things that you may not have seen if you didn’t hire a videographer.

3. Capture friends and family in that stage of life

Whether you’re inviting grandparents, aunts, uncles, cousins, small children, teenagers or babies to your ceremony, it will amazing to look back at your wedding video in years to come, to see how people have changed from then to now. Having that lifetime memory of grandparents, for example, would be priceless.

4. Your wedding videographer can get creative

A wedding video these days isn’t quite the same as you may have seen in the 80s. Today’s Videographers are experts when it comes to using top of the range equipment, music and digital creativity to turn your video in to a memory that you’ll want to watch over and over again in the future.

5. Share your wedding video on social media

Aside from watching your wedding video on repeat at home – your videographer might be able to create a shorter version for you to share with your friends on social media.

6. A wedding videographer may not be as costly as you think

Shop around, contact wedding videographers to find out what you can get for your money and be sure to compare prices depending on how long you would like them to stay during the day/night. You may find yourselves pleasantly surprised.

Top Tip:

If you’re really keen to hire a videographer but it is coming out way over your budget, could you compromise on other parts of your day by say reducing your budget for flowers or the cake?

7. A keepsake for your future children

If you plan on having children in the near future, or if you have them before you get married, having a recorded memory of your wedding day will be something for them to treasure and watch back in years to come.

8. Re-live your perfect day again…and again…and again…

When your wedding is over, we’re pretty sure that you’ll wish that you could re-live that day over and over again. With a wedding video, all those incredible emotions and memories will come flooding back.

9. Capturing the real emotion

There are numerous parts of the day when emotions can run high; from the father of the bride seeing his daughter all dressed up, to walking down the aisle and more than likely, the speeches during the evening banquet. Having these emotions captured on film will be forever sentimental to look back on.

10. No regrets

You won’t want to get to the day after and then realise that you wish you chose to hire a videographer! It’s always best to exhaust options during your planning if it is something that you are considering.

About Our Video Marketing Agency

Modus Film is a video production company based in Kent and London. Our services are nationwide and our video marketing agency can help you make some ground breaking content. If you want to discuss this further contact us or better yet see how video marketing can transform your current marketing mix. We are now fully PPE compliantPlus we carry on working!

Do You Need to Talk to a Marketing Expert?

As video marketing experts we are specialists in all forms of video marketing. Here at Modus Film, we have completed many projects for our clients that have required us to define a digital strategy with really great results. If you want to speak to a specialist email [email protected] or call us on 01233 273 273.

We are still an active creative marketing agency. Video production company London, Video production agency Kent

videos foe business

How To Start A Blog / Video Marketing Agency In 2022

Posted June 2, 2022 No Comments

Create A Blog In 20 Minutes

Are you looking for an easy guide on how to start a blog or social media for videos for business or video marketing agencies? The step-by-step guide on this page will show you how to create a blog in 20 minutes with just the most basic computer skills and you may find out new things to do with video marketing.

After completing this guide you will have a beautiful blog that is ready to share with the world.

This guide is made especially for beginners. I will walk you through each and every step, using plenty of pictures and videos to make it all perfectly clear.

If you get stuck or have questions at any point, simply send me a message and I will do my best to help you out.

Ready to start? Click here to skip the intro and start building your blog now

Starting a blog can seem overwhelming and intimidating. This free guide is all about blogging for beginners, and will teach you how to become a blogger with just the most basic computer skills. So whether you’re 8 or 88, you can create your own blog in 20 minutes.

You can benefit from more than a decade of my experience so that you don’t repeat these same mistakes when you make your own blog. I created this free guide so that a complete beginner can learn how to blog quickly and easily.

How to Start a Blog in 6 Steps

  1. Pick a blog name. Choose a descriptive name for your blog.
  2. Get your blog online. Register your blog and get hosting.
  3. Customize your blog. Choose a free blog design template and tweak it.
  4. Write & publish your first post. Share your thoughts with the world. The fun part!
  5. Promote your blog. Get more people to read your blog with the proper marketing.
  6. Make money blogging. Choose from several options to monetize your blog.

Should you start a blog?

One of the misconceptions about starting a blog is that you need to be a great writer to be successful. Nothing could be further from the truth. People read blog sites to get a personal perspective on things, so most bloggers write in a very informal and conversational way.

Many successful bloggers will write about a variety of topics on the same blog, this is because of the format.

In addition, you don’t need to be an expert on any of the topics you write about to have a successful blog. For example, visitors to a cooking blog don’t want to read a textbook from a food scientist, they want to hear the experiences of someone who has actually cooked some real meals, mistakes and all.

To be successful as a blogger there is really just one requirement: a passion for your topic.

At its heart, blogging is about sharing your knowledge with the world. Writing about things that you are passionate about makes the process of starting a successful blog so much easier. As long as you are writing about things that you are genuinely interested in, your passion will shine through and keep your visitors interested.

So why would you go to the trouble of blogging? There are a few reasons:

Step 1: Pick a blog name

If you’ve already got an idea for the name of your blog, you can check to make sure that no one else has already registered it:

Note: You cannot use any spaces or punctuation other than dashes in a domain name.

If you find that the name you wanted is already taken there are a few things you can do:

How to Choose a Blog Topic & Name

If you don’t have an idea for a name already, the first step is choosing your blog topic.

If you’re not sure what to blog about, there are a few ways to find a good blog topic:

Once you have a topic it’s time to choose your blog name, also known as your domain name.

A good blog name should be descriptive so that potential visitors can instantly tell what your blog is about just from the name.

If you are blogging about one specific topic then you will definitely want to include that in some way when you pick a domain name. Try not to get hung-up on just one word though. For example, a videographers blog doesn’t necessarily have to have the word “videographer” in it. The words “video marketing”, “filming”, and “cameras” would also let people know that your blog is about being a videographer.

A .com domain extension is the most preferred, but .net or .org work as well. It is also important to note that for the purposes of a blog domain you cannot have any spaces between words. So “Blogging with Kelsey” becomes bloggingwithkelsey.com

Step 2: Get your blog online

Now that you’ve got a name picked out it’s time to get your blog online. This might sound hard or technical, but the steps below will walk you right through and make the process easy.

To get your blog up and running you need two things: blog hosting (also known as web hosting) and blogging software. The good news is that these typically come packaged together.

A blog host is a company that stores all of the files for your blog and delivers them to the user when they type in your blog name. You must have a blog host in order to have a blog.

You also need to have the software to build your blog. In this guide I will be showing you how to build a blog using the WordPress blogging software, because it is the most popular, customizable, and easiest to use.

Step 3: Customize your blog

How do I start a blog? You can watch me build and customize a beautiful blog from scratch here:

The video above should answer a lot of questions you might have about how to set up a blog and get it customized. Here is a step-by-step break-down of some of things I show in the video.

Logging in

If you are not already logged-in from the previous step, go to Bluehost.com and click “Login” on the top right to bring up the login screen.  You can then login using your domain name and the password you set in the previous step.  If you have misplaced your password you can reset it by clicking the “Forgot Password” link.

Once you log-in you will be taken to your BlueHost Portal.  From the portal you can click the blue “WordPress” button to be logged-in automatically to your WordPress blog.

Changing your blog design

Once you login you will be in the WordPress dashboard. This is where you can make any changes you want to your blog.

Everyone has a different idea of how they want their blog or video marketing page to look to look. One of the great things about WordPress is that you can change your entire layout and design with just a few clicks.

In WordPress, blog layouts are known as “Themes”. What is a blog theme? Themes control the entire design of your WordPress blog. To change your theme you are going to click on the “Appearance” tab on the left menu.

You will see several free WordPress themes are already installed on your blog: Twenty Seventeen, Twenty Sixteen, etc. These are well-designed, clean-looking themes that can work for just about any type of blog. In fact, many of the world’s top bloggers use one of these themes.

Unless you have a very specific design in mind for your blog, I suggest you use one of these themes to start with. For our example, let’s use the “Twenty Sixteen” WordPress theme. In order to activate the theme on your blog, hover over the theme and click the “Activate” button. That’s it! You have changed the entire design of your blog with just one click!

If you don’t like any of the themes that are already installed you can easily choose from thousands of other free WordPress themes. To install a new WordPress theme, click on the “Appearance” tab on the left menu and then click “Add New Theme”.

This is the WordPress theme search screen.  There are thousands of themes to choose from.  You can change your entire design at anytime simply by activating a new WordPress theme.  To find a theme you like, I suggest you click on the “Popular” tab and start browsing. When you find one that you like click the blue “Install” button.

Once the theme is installed click “Activate” to activate the theme on your blog. To see your new theme in action, go to your blog and take a look!

Step 4: How to write a new blog post & publish it

Now that your blog is up and running it’s time to actually do some blogging!  Let’s create your first piece of content.

Go to the left menu and click on “Posts”.

You will see there is already a post there. This is a default post on every new WordPress blog, and we don’t need it. To delete it click “Trash” just under the post.

To begin writing a new post, click the “Add New” link.

You are now on the post editor screen. Enter the title of your post in the top box and then begin writing your post in the lower box.

If you would like to add a picture to your post, click on the “Add Image” icon and click “Upload” to upload a picture from your computer. You can make adjustments to the picture size on the next screen. When you are ready click “Insert into post” to add the picture.

Once you have finished your post just click the “Publish” button on the top right side of the screen to publish the new post.

Content That Should be on Your Blog

There are two main types of content your blog should provide: static and dynamic content.

Static Content: Your blog should contain a few necessary pages explicitly designed to provide the visitor with the tools they need. The content on these pages is static, meaning – the content doesn’t change, or at least not very often. These are mainly top-level pages that can be accessed via a menu on your blog.

These static content pages should be in place well before you launch your blog to the world.

Important static pages to include:

Your blog content should be regularly submitted at specific intervals. Waiting months to create content will never build a following. Posting content weekly and driving traffic to these posts will help build your brand.

How to write great blog content

Each post should be lengthy, informative, and engaging. It’s not always easy to come up with new blog and video marketing post ideas on a regular basis and you are free to mix up the tone and even the subject matter to keep things lively and interesting.

Define the Content: Create an alluring post title that stimulates curiosity and encourages clicks. Use the first paragraph of your post to clearly define the topic of your article and provide a possible hook to keep the reader reading.

The Longer the Better – But Break It Up: The more information and detail you include, the better. But visitors will begin to skim if the content contains lengthy paragraphs a mile long, and will pop out faster than they came in. Visitors enjoy tidbits. Keep your paragraphs short with spaces in between, use lists and standout quotes, use images, and always include headings and sub-headings so that visitors can find what they’re looking for.

Engage The Reader: At the end of each post, a common tactic used to engage visitors is posing a meaningful question to your audience and asking them to reply in the comments. This simple measure can increase engagement tenfold.

Original Content: Your content should always be original. Your content should come from your heart, your brain, your knowledge base, and your experience. You can get topic ideas from others in your field, but make sure the content comes from you.

Original Photos: While it is easy to include stock images from free image sites, it is even better to include your own photos and graphic work. Another idea is to take free images and manipulate them with a free photo editor.

Edit Work: The blog content should be sufficiently edited. Nothing says unprofessional like several typographical and grammatical errors. If you need a few refresher courses in grammar, consider using a writing application.

Publishing Your Blog

Even after you have written a post your blog may still be showing a placeholder page.

When you are ready to make your blog public for the first time, just click the “BlueHost” menu at the top left of the menu in your WordPress dashboard then click the blue “Launch” button to remove the placeholder page and launch your blog.

Congratulations! You now know how to start your own blog and publish content!

Step 5: Promote your blog

Creating a well-designed blog and writing great content is just the start. In order to get visitors to your blog you will need spend some time promoting it, especially when you first start.

The strategies below will help get your blog in front of more readers. You don’t need to use every strategy – try out a few and see what works well for you.

Alert Your Inner Circle

The very first people who should become aware of your blog are your inner circle. This includes family, friends, and colleagues within your field. Encourage them to become followers, ask them to mention your new blog, and – most importantly – thank them.

Use Social Media

While you don’t want to overdo it, you still want to create accounts with the “biggies” like Facebook, Twitter, YouTube, Pinterest, and Instagram.  You should post a link to your newest content on your accounts, but you can also post relevant news and links to other sources that your readers may find interesting.  Don’t forget to use hashtags and engage with your followers!

One of my favourite ways to get visitors to a blog or a video marketing agency is to post links on my social accounts, like Facebook and Twitter. This is great, because not only do your friends see the link, but if your friends share the link with their friends it automatically multiplies your visitors. If you have created high-quality content on your blog then social media is a way for your blog to go viral.

Comment on Other Blogs

Find other blogs and social media for videos in your community and engage with them. Using the comment section, introduce yourself and leave engaging and constructive comments. Many will allow you to leave a link to your blog. After creating relationships with prominent bloggers in your community, you will find yourself within their ranks quickly.

Engage with Your Visitors

When your readers leave comments on your posts, always engage with them. Reply to their comments and questions, give them “likes” and affirmations. When it is obvious that an author cares about his/her community and readership, visitors are naturally encouraged to return.

Collaborate with other bloggers

Become enmeshed in your blogging community by collaborating with respected members of your field. Collaborating includes guest posting, promoting each other’s blogs and products, and regularly interacting through comments and social media.

Post Regularly

Post content regularly. Create an editorial calendar and stick to it. A good blogger posts at least once per week to start. If you have long lapses between posts, your followers will drop off and your growth will be severely hampered. It’s not easy to post on a schedule, but it’s something you absolutely must stick to.

Create an Email List

In addition to getting new visitors to your blog, you will also want to make sure your current visitors are coming back. This is where email marketing plays a big role. By collecting the email addresses of your visitors (with their permission of course), you can then notify them when you post new content on your blog. This keeps people coming back to your blog, which not only gives you more readers over time, it also allows you to build a closer relationship with your visitors.

Step 6: Make money from your blog

Once you have put in the effort of creating great blog content and promoting your blog maybe for a video marketing agency, making money from your blog is actually the easy part.

Blogs have the potential to be extremely lucrative, but don’t assume that you’re going to start making money in the first week, or even in the first month. It could take six months to a year to start seeing a steady stream of income. Blogging takes work and dedication, but once you develop a large enough audience, there are several methods you can employ to monetize your blog.

About Our Video Marketing Agency

Modus Film is a video production company based in Kent and London. Our services are nationwide and our video marketing agency can help you make some ground breaking content. If you want to discuss this further contact us or better yet see how video marketing can transform your current marketing mix. We are now fully PPE compliantPlus we carry on working!

Do You Need to Talk to a Marketing Expert?

As video marketing experts we are specialists in all forms of video marketing. Here at Modus Film, we have completed many projects for our clients that have required us to define a digital strategy with really great results. If you want to speak to a specialist email [email protected] or call us on 01233 273 273.

We are still an active video marketing agency. Video production company London, Video production agency Kent.

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