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5 YouTube & Social Media Video Production Successes

Posted April 26, 2021 No Comments

Viewers watch hundreds of millions of hours of YouTube videos every day, making it a great place to host social media video productions. We create marketing videos for businesses here as part of our creative video production services. Check out our top camera guide.

Each minute, there are an estimated 300+ hours of YouTube videos being uploaded. The reach and power of this has been demonstrated by many artists, celebrities, and comedians who have launched their careers through simple videos – in some cases overnight.

How do you become a success on YouTube? Guiding a YouTube channel to fame is not an easy task. To get things going, you can speed up the process by purchasing views, likes, and subscribers. It’s no substitute for organic growth, but it can definitely get the ball rolling. Though as a video marketing agency we do not recommend doing this and we will explain why in another post.

TikToks Affect on Video Marketing Agency
TikTok is a global success. Our video production company lifts the lid on what makes it a game-changer!

Let Us Give you Inspiration

To give you some inspiration and handy ideas to help you along the way our creative video production team has decided to shine some light. Take a look at how these YouTube stars grew their channels. What can you learn from them? Perfect for your social media video productions.

1. Michelle Phan

Michelle Phan got a humble start on YouTube. She was one of the earliest YouTubers to share personal tutorials. In 2007, she uploaded her first short video on how to apply natural makeup that today has more than 11 million views. Great face for selling marketing videos for business!

Her tenth upload, “Seductive Smokey Eyes Tutorial,” surpassed 100k views in record time. By 2009, after social media sites shared her Valentine’s day-themed video “Romantic Valentine Look” her channel reached 4.5 million views. It wasn’t until her “Lady Gaga Poker Face Tutorial video” in May 2009, however, which reached 1.6 million views in just two weeks, that she really got put in the spotlight.

Almost 10 years and more than 8 million subscribers later, she has now built an empire. She has a beauty social network, a sampling program, her own YouTube network, and her own makeup line, Ipsy. Ipsy raised $100 million in September 2015, and is valued at $500 million.

Advice from Michelle: “The beauty of the internet is there’s a niche market for everything and if you can focus on it you can build a sustainable and viable business of it.”

2. Lily Singh

This Toronto native is now one of YouTube’s superstars, and has even landed a role in a Bollywood movie. Besides being a YouTube personality, Lily is a rapper, actress, motivational speaker, and video blogger.

She operates as a one-woman production company. She is her own boss, editor, shooter, writer, and everything else. Before her success on YouTube she was studying psychology and planning to go to graduate school. She discovered YouTube, uploaded a video, and the rest was history.

She started her channel in 2010 and, suffering from depression, she started doing videos to help herself and other people about their circumstances. Now she has built a channel with more than 10 million subscribers and is Forbes’ third highest-paid YouTube Star, making $7.5 million last year.

Advice from Lily: “There’s no escalators, there’s only staircases to success, there is no substitute for hard work.”

3. Smosh

It was in 2005, when new high school graduates, Anthony Padilla and Ian Hecox, discovered what it’s like to go viral. These two were joking around playing with a webcam and lip-synching to the Power Rangers theme, and decided to upload the video on MySpace. That’s how it all began.

A little later in November 2005, they uploaded a video lip-synching to the Pokemon theme song. This one was a huge hit, eventually going viral and amassing millions of views.

Today they are Smosh, and they’ve gone way beyond lip-sync videos and moved into comedy shorts, where they dominate the industry. Their channel has more than 22 million subscribers and is one of the most popular on all of YouTube.

Since then Smosh was acquired by Defy Media in 2013, and they now have more channels to monetize. They’ve launched Smosh Games, and even starred in their own film, “Smosh: The Movie.”

Advice from Anthony and Ian: “For some reason, to me, it’s the most exciting to try new things, and over the past 10 years, we’ve tried a ton of new things and sometimes they work and sometimes they don’t,” says Padilla. “If we would have just kept doing the same lip-synch videos from the start we would have never stayed relevant.”

4. Tyler Oakley

Tyler Oakley was a freshman at Michigan State University when he uploaded his first video in 2007. The video was about keeping in touching with friends who are attending different universities. His videos eventually grew into different topics like pop culture, sexuality, and mental health, and has used this platform to promote LGBT rights.

He films his videos mostly from his living room. Nonetheless, he has been able to grow his influence to massive proportions and has interviewed some famous personalities like Barack Obama, Michelle Obama, the band One Direction and the singer Idina Menzel. He was also able to sign a deal with Ellen DeGeneres to create his own digital talk show. Tyler has undertaken so many social media video productions it’s crazy!

He now has more than 8 million subscribers and is Forbes’ sixth highest-paid YouTube Star in 2016, earning more than $6 million dollars. He was also named as one of Time Magazine’s 30 Most Influential People on the internet.

Advice from Tyler: “It’s not going to happen overnight. And if you do go viral with your first video, I would say that’s more of a curse than a blessing, because there’s so much expectation of what you then have to keep doing.”

5. PewDiePie

Completing the list of YouTube success stories is the highest paid YouTube star for 2 years in a row: Felix Ulf Kjellberg, more famously known as PewDiePie.

He joined YouTube in 2010 and to this day, he is the most-watched video-game commentator online – and that’s saying something, given how big this niche has become. In order to fund his videos, he sold prints of his art projects and worked at a hotdog stand. Two years later, he surpassed one million subscribers in his channel.

Since 2013, he has held the title of the most subscribed user on YouTube. In 2016, he was named as Forbes’ highest-paid YouTube star, taking home $15 million dollars which was $3 million more than he did in 2015. He is the first person to ever reach 10 billion YouTube views, and was named one of Time Magazine’s Most Influential People of 2016.

Advice from PewDewPie: “I just want to entertain; that is my main objective and what comes before everything else.”

Conclusion

So there you have it, our complete top 5 breakdowns of the most successful YouTubers. Good luck with your own social media production projects and corporate video production tasks! You can see what magic we can do for some of our clients. We have been successfully raising the profile of many other YouTube sensation such as Food with Chetna and Mr Doode.

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Creative Video Production, Video Marketing, Video marketing agency, video production company. company video, product video production, marketing videos for business, Corporate Video Production

About Us

Modus Film is a video production company based in Kent and London. Our services are nationwide and our video marketing agency can help you make some groundbreaking content. If you want to discuss this further contact us or better yet see how video marketing can transform your current marketing mix. We are now fully PPE compliantPlus we carry on working!

Do You Need to Talk to an Expert?

As video marketing experts we are specialists in all forms of video marketing. Here at Modus Film, we have completed many projects for our clients that have required us to define a digital strategy with really great results. If you want to speak to a specialist email [email protected] or call us on 01233 273 273.

We are still an active video marketing agency. Video production company London, Video production agency Kent.

instagram videos for business

What are Instagram reels, Instagram for business

Posted August 10, 2021 No Comments

Like all social media apps, TikTok’s future is uncertain therefore Instagram has taken this uncertainty and is hoping to lure some creators away. They can do this with the rollout of a direct competitor, Reels, which has been launched in more than 50 countries ,including the US, UK, Japan, and Australia, on both iOS and Android. This blog will help you understand how to maximise Instagram for business and your video marketing across social media marketing.

Ready to kick start your social media marketing?

Similar to TikTok, Reels lets people create short-form videos set to music or another audio that can be shared with friends and followers and discovered while browsing the app. It’s the newest opportunity for Instagram to bring in users, increase the amount of time people spend in the app every day, and establish itself as a video entertainment platform. Reels allows people to record videos up to 15 seconds long and add popular music, as well as an array of filters and effects, over top of them. For businesses looking to  use Instagram for business, reels are a great way to build a following and improve video marketing, Instagram has revamped its Explore page to create a specific landing spot for Reels at the top of the screen that people can vertically scroll through. This is similar to Tik Toks “For You Page.”

Since Instagram Reels is TikTok’s rival, it’s worth discussing how they’re similar and/or different. The essence of Instagram Reels and TikTok is the same: providing users with a creative space to create and share short videos with others. They come with creative options, allowing users to make their best possible clips, especially when using Instagram for business.

Let’s do a comparison

Instagram reelsTikTok
A new feature inside the overarching Instagram eco system.A platform 
Users can create a 15 second video maximum Video time limit up to 1 minute long
Duet and local file uploads are not currently supportedUsers can “duet” one another’s videos and also react to them 
Reels disappear after 24 hours All video stay on TikTok unless deleted
Social media marketing guide

Are you ready to try Instagram for business?

In terms of social media marketing it can be too soon to say Instagram Reels will be successful as its predecessor, Stories. But one thing for sure is that it gives you a new way to create more compelling content, better understand your followers, and increase your reach on Instagram. So, just give it a try. From a single dashboard, you can schedule and publish posts, engage the audience, and measure performance. When Instagram Stories was first launched in 2016, it was called a Snapchat clone. But Instagram Stories quickly surpassed Snapchat in daily users and has become an effective channel for brands to build their audience.With that in mind, brands should grab the opportunity to be the first creators on Instagram Reels and engage a new kind of audience, people who prefer quick and easily digestible content. Besides, brands can collaborate with new creative talents to experiment with Reels content they create. 

Here’s how to do it: 

Select Reels at the bottom of the Instagram camera. You’ll see a variety of creative editing tools on the left side of your screen to help create your reel, including:

Audio: Search for a song from the Instagram music library. You can also use your own original audio by simply recording a reel with it. When you share a reel with original audio, your audio will be attributed to you, and if you have a public account, people can create reels with your audio by selecting “Use Audio” from your reel.

Effects: Select one of the many effects in the effect gallery, created both by Instagram and creators all over the world, to record multiple clips with different effects.

Timer and Countdown: Set the timer to record any of your clips hands-free. Once you press record, you’ll see a 3-2-1 countdown, before recording begins for the amount of time you selected.

Align: Line up objects from your previous clip before recording your next to help create seamless transitions for moments like outfit changes or adding friends into your reel.

Speed: Choose to speed up or slow down part of the video or audio you selected. This can help you stay on a beat or make slow motion videos.

So lets get ready to maximise Social media marketing

Whether you have a public or private account, you can share your reel to your Story, close friends, or in a direct message. If you do so, your reel will behave like a regular Story. It will not be shared to Reels in Explore, it will not appear on your profile, and it will disappear after 24 hours.

One more thing about Reels is that they sit  in the Explore page, a place that more than 50% of Instagram accounts use every month. If your reel is shown on this page, you have a huge chance to expose your brand to new followers. If big names like Maybelline, Sephora, or Louis Vuitton have been using Reels from day one, and if you’re already using Instagram for your business, why not give Reels a try?

About Us

Modus Film is a video production company based in Kent and London. Our services are nationwide and our video marketing agency can help you make some groundbreaking content. If you want to discuss this further contact us or better yet see how video marketing can transform your current marketing mix. We are now fully PPE compliantPlus we carry on working! We are Social media marketing experts.

Do You Need to Talk to an Expert?

As video marketing experts we are specialists in all forms of video marketing. Here at Modus Film, we have completed many projects for our clients that have required us to define a digital strategy with really great results. If you want to speak to a specialist email [email protected] or call us on 01233 273 273.

We are still an active video marketing agency. Video production company London, Video production agency Kent.

Our video production company uses canon cameras. Our video marketing agency breaksdown our top 3.

Best Canon Cameras For Vlogging & Social Media Production

Posted April 23, 2021 No Comments

The Best Canon Cameras For Vlogging & Social Media Production

Vlogging is a great way for people to really get to know you and your business – and to film a vlog, you need a vlogging camera. Whether you want to become an influencer with thousands of followers, or like our video marketing agency just connect with your clients and prospects. Social media production companies will tell you all the time to just let them take care of content creation but we are telling you to do at least 50% yourself! This is especially true if you are doing corporate video production material. It’s true that there are already many vloggers out there, but friendly, creative individuals with a strong message will always find a way to be heard especially during COVID.

Our Video Production Company Love Canon


Now, the friendliness and message are up to you. But when it comes to the best Canon cameras for vlogging, the three listed here will make it fun and easy for you to bring your ideas to life, while giving you the video quality and creative control you need to create a polished vlog. All three Canon vlogging cameras have built-in Wi-Fi and Bluetooth, so you can share your videos and pictures instantly by wirelessly transferring your creations to your smart device to upload to social media. We work a lot with individuals like Mr Doodle who do lots of vlogging such as YouTube.

1. Canon EOS 250D

An ideal entry-level Canon studio vlogging camera

• Sensor: 24.1MP APS-C
• Screen: 8cm Vari-Angle Touchscreen
• AF system: Dual Pixel CMOS AF with Face and Object tracking and movie Eye Detection
• Max video resolution: 4K (3840 x 2160)
• Lens system: Compatible with EF and EF-S lenses
• Audio: Microphone input

This light and portable DSLR packs plenty of power and impressive specs. Its fully articulating flip-out, Vari-Angle, screen helps you find the perfect angle when filming yourself at home or in the studio. Its helpful Guided User Interface also takes you through the various features and explains how to create different effects. The Canon EOS 250D is the perfect camera for the vlogger looking to graduate from a smartphone to something that gives more control over the creative process. Many members in our video marketing company team highly recommend this one.

Breakdown


Dual Pixel CMOS AF with Face and Eye detection ensures that you never fall out of focus when talking direct to camera and moving around your space. When disconnecting the camera from your tripod to shoot B-roll footage, the Canon EOS 250D feels balanced and easy to hold. It’s the larger camera of the three featured here, which makes it easier to maintain a firm grip for smooth, steady shots. Even in corporate video production projects, this one handles bland office lighting well!

As well as all these handy features, investing in an EOS system camera means you have a huge range of accessories to choose from, giving you even more creative flexibility. Compatibility with EF and EF-S lenses means you have plenty of options when choosing focal lengths, and the ability to create a beautiful shallow depth of field. For improved sound quality, there’s a 3.5mm stereo mini jack for attaching an external microphone.

A solid all-rounder, this is the camera of choice for influencers such as Sanne from the YouTube channel Books and Quills, who utilises Canon’s wide range of lenses to achieve smooth, shallow depth of field effects that give her videos a professional edge.

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Top 3 Best Camera contender as voted by our video production company, Kent

2. Canon EOS M50

A versatile mirrorless Canon camera designed for both indoor and outdoor use.

• Sensor: 24.1MP APS-C format
• Screen: 8cm Vari-Angle Touchscreen
• AF system: Dual Pixel CMOS AF with Face and Object Tracking
• Max video resolution: 4K (3840 x 2160)
• Lens system: Dedicated small, lightweight EF-M lenses and EF and EF-S lens compatibility with a Canon Mount Adapter EF-EOS M.
• Audio: Microphone input

The EOS M50 has been developed with video – and vlogging in particular – in mind. For starters, this camera offers up to 143 autofocus points (depending on the lens in use) with Dual Pixel AF that features face and object tracking. Manually selectable focus across the frame means that when you’re shooting action B-roll you can drag your finger on the touchscreen to move the AF point or create a professional pull-focus effect.

Breakdown


The EOS M50 is great at filming in low light. When shooting in 4K, the camera offers sensitivity up to ISO 6400, which means that you can count on clear footage with accurate colours whether you’re filming yourself unboxing products in your lamp-lit bedroom at night or walking through the streets of a capital city in the bright midday sun. If you don’t need to shoot in 4K, then shooting at HD quality enables you to push that ISO range from 100 all the way up to 25,600, which means you can film in the moonlight and people will still be able to see your face!

With the fully-articulating, Vari-Angle screen, you can quickly flip it around and frame yourself on the go for those quick pieces to the camera when strolling through your local food market or trying to balance onboard a ship. The EOS M50 stellar AF system places a square over your face to show that you’re in focus, and the in-camera Movie Digital IS helps ensure steady footage even when you’re shooting handheld.

For creative flexibility, you can use EF and EF-S lenses with a Canon Mount Adapter EF-EOS M, but the compact, dedicated lenses are perfect for vlogging.

What else? Well, there’s a stereo microphone built-in, plus a 3.5mm stereo mini jack for attaching an external microphone. And with the Canon EF-M 15-45mm f/3.5-6.3 IS STM kit lens mounted, The EOS M50 sits nicely in your hand. This means you can film yourself at arm’s length without getting tired, a technique you’ll often see in videos from influencers such as Joel from Gallucks. You will also see this camera used to film many of your favourite TikToks.

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Top 3 Best Camera contender as voted by our video production company, Kent

3. Canon PowerShot G7 X Mark II

The pocket-sized, out and about Canon vlogging camera

• Sensor: 20.1MP BSI 1.0
• Screen: 7.5cm Tilting Touchscreen
• AF system: Continuous AF with Face and Object Tracking31-point AF; 4-stop lens shift-type IS, Intelligent IS with 5-axis Advanced Dynamic IS & Auto Level
• Max video resolution: Full HD (1920 x 1080) at 60fps
• Filter: ND filter built-in

The Canon PowerShot G7 X Mark II is a pocket-size, large-sensor compact camera with a built-in 24-100mm (equivalent) f/1.8-2.8 lens. The combination of the lightweight and large sensor makes it a beast for vloggers. You can put it in your pocket and take it with you wherever you go – it’ll take whatever life throws your way. The built-in lens is lightning quick, which means you’ll never miss a moment and the flip-up screen makes framing yourself on the go a total breeze.

Breakdown


The Canon PowerShot G7 X Mark II performs superbly in all light conditions, whether it’s blazing sunshine or a lamp-lit bedroom, which makes it a perfect out and about the camera. You can see just how clean its footage is in the videos from Ellie of the YouTube channel doyouknowellie, who shoots from dawn until dusk.

The Canon PowerShot G7 X Mark II gives you a huge focal range with tons of reach. So at a sports event, for example, you can take in the whole scene and then zoom right into the 100mm end of the focal range and capture the action. Then zoom back out, flip up the touchscreen, press the screen and record your reaction! Though in situations like this you will probably want us, the best video marketing agency in Kent.

The Canon PowerShot G7 X Mark II also boasts superb face detection and tracking mode. This means you can move around freely, throw your hands up in the air in excitement and show your reaction to what’s going on, all without worrying that your face will drop out of the zone of sharpness.

You’ll be able to capture incredibly steady movie footage even at full zoom, and even when panning or on the move, thanks to the 5-axis Advanced Dynamic IS to counteract camera shake.

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Top 3 Best Camera contender as voted by our video production company, Kent

Conclusion

So there you have it, our complete top 3 breakdowns of the best vlogging Canon cameras. Good luck with your own social media production projects and corporate video production tasks! You can see what magic we can do for some of our clients.

About Us

Modus Film is a video production company based in Kent and London. Our services are nationwide and our video marketing agency can help you make some groundbreaking content. If you want to discuss this further contact us or better yet see how video marketing can transform your current marketing mix. We are now fully PPE compliantPlus we carry on working!

Do You Need to Talk to an Expert?

As video marketing experts we are specialists in all forms of video marketing. Here at Modus Film, we have completed many projects for our clients that have required us to define a digital strategy with really great results. If you want to speak to a specialist email [email protected] or call us on 01233 273 273.

We are still an active video marketing agency. Video production company London, Video production agency Kent.

Video Marketing Agency diagram. How to take corporate video production to the next level. Videos for business. Social Media Markeing. Advertising Agency. Kent and London

How has COVID-19 impacted Entertainment and Social Media Video Production?

Posted April 12, 2021 No Comments

Although entertainment – with the exception of live performances – is easily consumed away from public places, the production process of most content even those in social media production still often includes significant human contact and is therefore at risk from COVID-19. Our video marketing agency looks deeper at the issue examining the Corporate Video Production sector.

Not all is Lost

Not all media industries are equally affected, however, restrictions and guidelines concerning groups of people and home-based working have already started to hit the filming of TV shows and movies, with many projects put on hold. Meanwhile, staples of linear TV such as soap operas (many of which have older, therefore potentially at risk cast members), quiz shows, game shows and reality TV are all likely candidates to halt Social Media Video Production. In music, recording studios are closing down, creating a similar supply chain challenge. If the pandemic persists long enough to keep the population home-bound for months, both music and Corporate video production agencies are going to start running out of new content to deliver to their audiences. Games, however, are a very different story, with many games publishers able to continue the development of games with work-from-home workers. This is a distinct market advantage. Podcast creators and social talent are similarly well placed. In fact, independent content production as a whole is well positioned to overtake other competitors. Not at all like our video marketing agency.

Live entertainment

Consumption of entertainment in venues (encompassing sports, cinema, music, theatre, clubs) is significantly more impacted in the short term by COVID-19. However, recovery should transpire in the mid-to long term. Sports events and their Social Media Video Production have been particularly hard hit and are one of the first sectors to respond, initially playing games behind closed doors and then stopping the leagues and events entirely. The consumption hole that sports have created, for both live and televised sports, is an opportunity for other forms of entertainment to fill. TV rights deals face the risk of re-evaluation if the shutdowns firmly continue. Live music is another high-profile victim, as testified to by the share price tribulations of Live Nation. Live streaming of concerts is still nascent and COVID-19 may have come a little too early for the sector to truly capitalise. Nevertheless, there is already a groundswell of activity that will grow – through promoters may find themselves cut out of this new value chain. Once the pandemic is over, however, live music will return to strength as the unique experience of being at live music cannot be fully replicated digitally.

Consumption of Social Media Video Production

Although the leisure industry may be facing a near-term Armageddon, entertainment is set for a boom. During the last recession, consumers enveloped, allocating more time in with entertainment at home rather than spending to go out. Even without considering extra time from potential unemployment and under-employment, the average working consumer has another 15% of their waking hours addressable by Social Media Video Production content by Corporate Video Production companies.

Video Marketing Agency diagram. How to take corporate video production to the next level. Videos for business. Social Media Markeing. Advertising Agency. Kent and London

Outlook 

While there are plenty of evidence-based models to predict the likely impact of a global recession, modern-day evidence for the impact of a global pandemic is barely adequate and largely theoretical. The economic impact of the COVID-19 crisis on a Video Marketing Agency is unchartered territory. It is however likely that those companies who offer Social Media Video Production have the confidence and ability to invest in growing through and beyond the pandemic will be best placed once the crisis abates.

One of the unintended consequences of the COVID-19 crisis may be a creative renaissance. In the history of artistic output, adversity often results in the most powerful creativity. Creatives from scriptwriters, through songwriters to special effects designers, may find themselves inspired to craft some of the most poignant and impactful work they have ever created. We may be on the verge of the golden era of songwriting by established artists combining the raw emotion they felt in their youth with the learned creative professionalism that comes from being a professional artist or songwriter.

Video Marketing Agency Against the Industry

Indeed, the media industries as a whole not just a Video Marketing Agency may come out of the COVID-19 crisis with the most powerful creative ideas they have ever had. However, in no way does this suggest this is a good thing for the economic predicament of creators, nor does it diminish the duty of care that content companies have for their creative talent during this incredibly difficult period, The Global Pandemic. Many creators will face economic hardship unlike any other that they have experienced, and there is responsibility right across the value chain for helping struggling creators throughout the COVID-19 pandemic. Some may even find themselves forced out of creativity altogether.

Conclusion

However, Corporate Video Production platforms such as Netflix have thrived during this time, with 15.8 million accounts being added between January and March, smaller organisations in the industry have endured severe losses. Broadcasting companies are severely suffering from the lack of advertisement as companies have been restricting their marketing budgets in anticipation of the recession which is sure to follow COVID-19.

The closure of clubs, bars and restaurants has now made the potential income of musicians and comedians decrease dramatically. This has led to mass rescheduling with a very large amount of events and shows etcetera, but this doesn’t necessarily solve the problem as many will feel unsafe attending mass gatherings once the virus has passed. Furthermore, in the current period of lockdown venues have no income and therefore are unable to pay their staff. Consequently, this could lead to venues having to close which will evidently have a detrimental effect on Corporate Video Production as a whole. There is a real possibility that the industry may never fully recover from the setbacks Covid-19 has caused.

About Us

Modus Film is a video production company based in Kent and London. Our services are nationwide and our video marketing agency can help you make some groundbreaking content. If you want to discuss this further contact us or better yet see how video marketing can transform your current marketing mix. We are now fully PPE compliantPlus we carry on working!

Do You Need to Talk to an Expert?

As video marketing experts we are specialists in all forms of video marketing. Here at Modus Film, we have completed many projects for our clients that have required us defining a digital strategy with really great results. If you want to speak to a specialist email [email protected] or call us on 01233 273 273.

We are still an active video marketing agency. Video production company London, Video production agency Kent.

Video Marketing Agency Kent Tips

Using Instagram reels in Social Media Video Production?

Posted April 7, 2021 No Comments

So Why Include Instagram Reels in Your Social Media Video Production?

Like all social media apps, TikTok’s future is uncertain therefore Instagram has taken this uncertainty and is hoping to lure some creators away. They can do this with the rollout of a direct competitor, Reels, which has been launched in more than 50 countries, including the US, UK, Japan, and Australia, on both iOS and Android. In this article, we outline why this is important in your Social Media Video Production strategy. Perfect videos for business and our video marketing agency shines the light.

What do Reels do?

Similar to TikTok, Reels let people create short-form videos set to music or another audio that can be shared with friends and followers and discovered while browsing the app. It’s the newest opportunity for Instagram to bring in users, increase the amount of time people spend in the app every day, and establish itself as a video entertainment platform. Reels allows people to record videos up to 15 seconds long and add popular music, as well as an array of filters and effects, over top of them. For creators looking to use Instagram Reels as part of their Social Media Video Production and build a following, Instagram has revamped its Explore page to create a specific landing spot for Reels at the top of the screen that people can vertically scroll through. This is similar to Tik Toks “For You Page.”

Since Instagram Reels is TikTok’s rival, it’s worth discussing how they’re similar and/or different. The essence of Instagram Reels and TikTok is the same: providing users with a creative space to create and share short videos with others. They come with creative options, allowing users to make their best possible clips.

Social Media Video Production advice on What are Instagram Reels. Perfect Videos for Business. Our Video Marketing Agency provide expert advice and guidance. Based in Kent and London we are the best video agency around.
An example of Instagram Reels from other video agency operators.

Social Media Video Production Comparison

Instagram reelsTikTok
A new feature inside the overarching Instagram eco system.A platform 
Users can create a 15 second video maximum Video time limit up to 1 minute long
Duet and local file uploads are not currently supportedUsers can “duet” one another’s videos and also react to them 
Reels disappear after 24 hours All video stay on TikTok unless deleted


Created by Modus Film, an award-winning video marketing agency, Kent

Is Your Business Ready to Try Reels?

It can be too soon to say Instagram Reels will be successful as its predecessor, Stories. But one thing for sure is that it gives you a new way to create more compelling content, better understand your followers, and increase your reach on Instagram. So, just give it a try. From a single dashboard, you can schedule and publish posts, engage the audience, and measure performance. When Instagram Stories was first launched in 2016, it was called a Snapchat clone. But Instagram Stories quickly surpassed Snapchat in daily users and has become an effective channel for brands to build their audience. With that in mind, brands should grab the opportunity to be the first creators on Instagram Reels and engage a new kind of audience, people who prefer quick and easily digestible content. Besides, brands can collaborate with new creative talents to experiment with Reels content they create. We do it here at our video agency. 

Here’s How To Do It

Select Reels at the bottom of the Instagram camera. You’ll see a variety of creative editing tools on the left side of your screen to help create your reel, including:

Audio: Search for a song from the Instagram music library. You can also use your own original audio by simply recording a reel with it. When you share a reel with original audio, your audio will be attributed to you, and if you have a public account, people can create reels with your audio by selecting “Use Audio” from your reel.

Effects: Select one of the many effects in the effect gallery, created both by Instagram and creators all over the world, to record multiple clips with different effects.

Timer and Countdown: Set the timer to record any of your clips hands-free. Once you press record, you’ll see a 3-2-1 countdown, before recording begins for the amount of time you selected.

Align: Line up objects from your previous clip before recording your next to help create seamless transitions for moments like outfit changes or adding friends into your reel.

Speed: Choose to speed up or slow down part of the video or audio you selected. This can help you stay on a beat or make slow motion videos.

Finally

Whether you have a public or private account, you can share your reel to your Story, close friends, or in a direct message. If you do so, your reel will behave like a regular story. It will not be shared to Reels in Explore, it will not appear on your profile, and it will disappear after 24 hours.

One more thing about Reels is that they sit on the Explore page, a place that more than 50% of Instagram accounts use every month. If your reel is shown on this page, you have a huge chance to expose your brand to new followers. If big names like Maybelline, Sephora, or Louis Vuitton have been using Reels from day one, and if you’re already using Instagram for your business, why not give Reels a try?

About Us

Modus Film is a video production company based in Kent and London. Our services are nationwide and our video marketing agency can help you make some groundbreaking content. If you want to discuss this further contact us or better yet see how video marketing can transform your current marketing mix. We are now fully PPE compliantPlus we carry on working!

Do You Need to Talk to an Expert?

As video marketing experts we are specialists in all forms of video marketing. Here at Modus Film, we have completed many projects for our clients that have required us defining a digital strategy with really great results. If you want to speak to a specialist email [email protected] or call us on 01233 273 273.

We are still an active video marketing agency. Video production company London, Video production agency Kent.

video production company tips on video marketing

Video Production Company Trick of Using Video Marketing

Posted February 1, 2021 No Comments

Video Production Company Trick of Using Video Marketing

Our video production company Kent and London have been busy analysing video trends for video marketing. It’s not too difficult to see why video is popular these days, for one thing, it’s an easy-to-digest format that gives our eyes a rest from the overabundance of text. Evidently, this is why the world reportedly watches a billion hours of YouTube social video per day. Our clients, who require corporate video production, rely heavily on us to make use of these stats within our creative video production process. 

And those of you who are headed towards digital marketing and video marketing careers should have a complete understanding of the power of video as a marketing tool. This is not only because they might be interested in making amazing corporate video production videos, but because they’ll probably have to learn to incorporate video into their creative video production content in order to remain competitive.

Here our video production company Kent will outline some best practices for digital marketers to create and share video, and highlight 5 key reasons why video is so crucial to your video marketing strategy. We can make you a YouTube success.

Why Video?

Video is a versatile and engaging creative video production format that not only gives us a real-life picture of what is going on; it’s also easy to share across multiple platforms. Consumers like it because it’s easy to digest, entertaining and engaging, and marketers like our video marketing agency love it because it can give a potentially huge return on investment (ROI) through many channels. Indeed we have noticed this when delivering our corporate video production. 

Video is also very accessible to anyone with internet access, both to watch and to produce. While there is certainly a trend towards higher quality video on a professional level, anyone can hop onto their laptop and create their own creative video production in under an hour. 

Types of Video

There are plenty of different types of videos out there and part of creating an effective video marketing strategy is having a solid understanding of your purpose before you sit down and create the video (or any other type of content, for that matter). To that end, you want to make sure your Creative video production fit the purpose of the video itself.

Breakdown

Explainers; these can help you educate people about your product and can be used in conjunction with instructions, customer service activities, and a whole other range of applications. See our video production company examples here.

Interviews; can help to encourage conversation between sides, or showcase a special guest or influencer. If you are creating videos featuring guest experts, for instance, you can always re-use the audio and market it as a podcast. Video production company examples.

Product reviews and demo videos; can be created by brand ambassadors in exchange for free products. If you can find people in your industry looking to boost their social following, this can be a great way of essentially getting free advertising. Doing this can also help you to find out information about the product if the people doing the video reviews have a lot of engagement and comments. So in a sense, it can function like market research. Video production company here.

Live video is the best chance to get up close and personal with your audience, and it works well on social channels in particular. Read our Facebook article.

Live Video, video production company Kent Video production Kent
Video Marketing Agency, Video Production Company, Creative Video Production Kent. Video Productionhttps://modusfilm.com/services/informative-films/ Company London

5 Stats that Prove Marketers Need Video

1. Informing and Educating 

97% of marketers claim that videos help customers understand products. (Hubspot)

For the most part, marketers today are no longer taking a pitching type of approach – the reason? There’s simply too much choice out there. Consumers and businesses simply don’t’ need to be sold to; instead, they’re doing a quick internet search to find the best product in their neighbourhood or even in the world where they’ll proceed to order it online.

To this end, marketers in many fields (perhaps not all) need to approach audiences with a value-based offer instead of a “sale.” And videos excel at giving customers a really up-close look at a product, service, or even an influencer or teacher.

2. Search Engine Optimization

Over 80% of all traffic will consist of video by 2021.

Search engines love video because they see them as high-quality content, so to this end, using videos in various types of content as well as on your main web pages can work wonders for your SEO — as long as the videos themselves are optimized properly as well. This means incorporating the right keywords, a solid meta description, and also a strong title.

3. Staying Competitive 

81 % of businesses are now using video for marketing. (Hubspot)

Videos are amazing for getting all sorts of messages out there, and if we think in terms of practicality, a short, unique explainer video can do a world of difference when it comes to educating people on the ins and outs of your particular product. By using creative storytelling and unique types of media you can easily catch people’s attention and hold it while they’re actually entertained.

Depending on how it matches your product, you may want to use an animated or illustrated explainer video to stand out from the crowd (and not come across as too in-your-face). Our video production company can take care of this.

4. Getting Personal

Live video will account for 13 % of traffic by 2021.

Ever wanted to check out Facebook Live or Instagram stories? If you’re in a digital marketing career, or you’re heading in that direction, you’ll need to learn how to create basic creative video production products and optimize them.

Instagram Stories and Snapchat are both awesome for offering people intimate glimpses or short, personal glances of what you’re up to and they are so great for creative tools. The interesting thing about these videos is that they’re only up for 24-hours so that creates more of a real-time feel. It also gives marketers the opportunity to develop ads that are focussed on time-sensitive promotions.

5. Boosting Conversions

90% of consumers claim a creative video production video will help them make a purchasing decision. (Social Media Today)Wyzowl claims that 74% of people who get an opportunity to see a product in action via an explainer video will buy it. And landing pages are great places to place videos, too. — supposedly boosting conversion rates by 80%! Always be sure to keep autoplay off so as not to scare the customer away with loud noises.

Another reason why video is great for conversions on websites is that they actually keep people around for long enough to look around on the site. This is especially true for those who aren’t big readers (a good rule of thumb is to assume that people’s eyes could be tired from looking at a screen all day). This helps smash the 8-second rule!

Tips for Best Practice Video Marketing

Okay, you have some amazing reasons for incorporating creative video production into your marketing activities or have inspired you to take a digital marketing career. But how do you actually go about making a video that’s engaging and optimized? Here are some tips:

First off, figure out what the ideal video length is for your platform – here’s what Hubspot recommends:

Other things you’ll want to to to ensure the best engagement and accessibility as well as boost your SEO include using captions for autoplay and keeping the video on silent if it’s on a landing page. Videos on landing pages such as the one for our video production company as can be very effective but only if they don’t scare viewers away. You’ll also want to be sure to keep your video mobile-friendly across the board.

In order to understand how your videos are performing, practice good SEO standards and always check your metrics. You can develop a standard library of various videos and keep them organized in YouTube, then incorporate them into various forms of content such as blogs and emails.

And don’t forget about your call-to-action, which on YouTube usually consists of a little annotation suggesting that users subscribe to your channel. You can also check out our TikTok guide.

Conclusion

Video is one of the most popular content forms in the world and the truth is that it’s not likely to be going anywhere soon. And it makes sense: in an impersonal digital world, we’re craving connection and personality. We want to see and hear people in a real-life context — it’s meaningful.

Creative video production is not only fun, but it’s also really one of the best ways to get up close to your audience and give them a real glimpse of what you and your business or your clients are doing. The key here is to always think beyond profit and product show them something about your philosophy, or share some information on an interesting event, or offer some valuable information. The more they know about your positive practices, the more likely they are to stick around.

About Us

Modus Film is a video production company based in Kent and London. Our services are nationwide and our video marketing agency can help you make some groundbreaking content. If you want to discuss this further contact us or better yet see how video marketing can transform your current marketing mix. We are now fully PPE compliantPlus we carry on working!

Do You Need to Talk to an Expert?

As video marketing experts we are specialists in all forms of video marketing. Here at Modus Film, we have completed many projects for our clients that have required us defining a digital strategy with really great results. If you want to speak to a specialist email [email protected] or call us on 01233 273 273.

We are still an active video marketing agency. Video production company London, Video production agency Kent.

We Got Our Video Production Agency Through 2020’s COVID Pandemic!

Posted January 28, 2021 No Comments

The COVID-19 situation has altered daily operations for most businesses. For those that rely on in-person services and interaction like us in video production, the pandemic has been especially problematic. The last thing we wanted to do is shut our video marketing agency. How did we avoid this outcome as a video production company and how did we keep social media marketing operational? 

Our team at Modus Film put together these six tips for keeping your company running during the coronavirus. They are:

Protect Employees and Partners

In a public health crisis, it’s always safety first. If you want to successfully lead your video production agency through the pandemic, you must ensure your staff can make it through as well. And, as a video production company, you likely work with many outside partners. Not putting their health at risk is also a priority. 

The simplest way to safeguard your employees’ health is by asking them to stay working from home. If you can manage remote set-ups, then allow your staff to keep working from home as much as possible. If you or your team does have to go into your video production office, limit the number of people present at one time. And remind everyone to always wash their hands if they go out in public following guidelines!

Prepare For Interruptions

At this point, it’s probably a little late to anticipate stoppages and you’ve most likely already had them. But there are still things you can do to cope. One way is trying to produce films in bulk. Whatever your daily video production company output is, increase it while you have the means to do so to help your social media marketing. 

The next thing you can do is encourage your creators to film/video themselves at home. Of course, this depends on the nature of the videos you’re producing. But if your clients have the ability to do their own filming, that will give you material to work with. TikTok is a good platform to work with.

Prepare Your Video Marketing Team for Remote Work

Right now, your employees are probably already at home. If you do post-production exclusively from the office, having your team off-site and split up is difficult. You have to rethink your workflow, secure your material, and make it available for remote editing as a Video Production Agency. 

One way to do this is by moving your editing to a cloud-based management system like Adobe. Such systems have features for securing the storage and transfer of your data, so editors can access pre-cut material anywhere. You can go one step further than using the cloud, and turn to a remote ingest and online collaboration tool designed specifically for production companies. This allows us to continue supporting our clients!

Review Client Contracts

If you haven’t already done so, now is the time to review your contracts. With clients cancelling or postponing projects, we ensured our Video Production Company is completely covered for all related costs. It’s just being sensible after all!

For UK video producers, the Advertising Producers Association has created a document that agencies can add to their commercial contracts. This really helps our video production agency and clients to cover costs for relocation, postponement, or cancellation due to coronavirus. 

Local Talent

Even if restrictions loosen in the UK, there might still be travel bans in place in some European countries. When your video production company gets back to filming on location, those locations might have to just stay local. For us, this is covering London and Kent.

Pivot Services

A final step we took to keep our video production company running through the coronavirus outbreak was shifting our services. If your regular client work is drying up, offer video production and social media marketing toward the current situation. You could propose producing public information or service announcements for government agencies. You could also provide internal videos for organisations working remotely. Even offering engaging videos like cooking tutorials or workout videos could bring you some business at this time. 

Providing different types of videos, along with offering to produce self-shot footage or animation, is a great way to help creators who otherwise wouldn’t have to opportunity to produce their video. It also gives your agency more business during this time.

Final Thoughts to Keep A Video Production Agency Running

The coronavirus pandemic has altered the way our Video Production Company works for now. But your video production agency doesn’t have to shut its doors during this crisis. By taking the steps listed here, you can keep your video marketing agency afloat and see it through to the end of the coronavirus crisis.

Modus Film is a video production company based in Kent and London. Our services are nationwide and our video marketing agency can help you make some groundbreaking content. If you want to discuss this further contact us or better yet see how video marketing can transform your current marketing mix. We are now fully PPE compliantPlus we carry on working!

Do You Need to Talk to an Expert?

As video marketing experts we are specialists in all forms of video marketing. Here at Modus Film, we have completed many projects for our clients that have required us defining a digital strategy with really great results. If you want to speak to a specialist email [email protected] or call us on 01233 273 273.

We are still an active video marketing agency. Video production company London, Video production agency Kent.
TikToks Affect on Video Marketing Agency

The Impact of TikTok on Social Media Video Production.

Posted January 27, 2021 No Comments

Using the App

If you’ve spent any time on the app, you have most likely noticed that content on this app tends to have a distinctive style filled with hundreds of trends. The trends may seem to be confined to the app itself, however, they will undoubtedly make their way into the production world long-term. Ultimately this would not be the first time a social app, specifically consisting of videos, has made a lasting impression on the video production community. For example, ‘Vine’ which many of our video marketing agency members remember fondly.

Power Of Vine

Vine, you may remember, was a short-form video app, similar in many ways to TikTok, that was in the social spotlight from 2012-2016. On this app, videos were six seconds long consequently making them hyper-short, wherein that timeframe it managed to offer what seemed like limitless opportunities for content creators. Vine was discontinued years ago, nonetheless, its impacts can still be felt today. Sometime around the rise of Vine, hyper-short videos began popping up on a range of social media apps.

Six Second Options

Therefore today, many ad platforms offer six-second options, and marketers have had to learn to keep up with their competitors by tightening up their storytelling to fit within the very short time limit provided. So while TikTok is still very much enjoying its time in the spotlight, it’s likely that the platform is already beginning to leave its legacy on the video space, as many social media apps do overtime. However, there are some TikTok inspired trends that we think have the power to notably change the future of video and production. 

Social Media Trends

While TikTok videos are not confined to six seconds like the fellow video app, Vine, TikTok is still built for short-form content but they differ in the sense that Individual videos on TikTok can be up to fifteen seconds long and they can even have a total of up to sixty seconds of content in one individual post. Short-form content is already popular in the production world for multiple reasons, including consumers’ decreasing attention spans and increasingly lower tolerance for ad-heavy content. TikTok will likely perpetuate this shift, like Vine did, by proving the value in short-form content. TikTok makes it clear that this short-form content is powerful and when used correctly, has the ability to entertain, to evoke emotion, to tell a story, to advertise and to convey complex information even within a confined timeframe. Showing what is possible in a span of 60 seconds or less, raises the bar for branded video content. 

What Content Works Best?

Fast-paced and attention-grabbing content should be favoured: If you have never watched a TikTok video, you might be surprised at how fast-paced the content feels. This has to do with more than just the short timeframe; TikTok content creators often quickly jump from one clip to the next by smartly using transitions or text that is on-screen to help string the clips together cohesively. In videos that use this approach, viewers see clips strung together in real-time, while the person filming went through a more strenuous process behind the scenes, setting up the clips to look like they flowed naturally. The result for the future is the production of Growing demand for fast-paced and attention-grabbing content. 

Ensuring that on-screen text is more than an afterthought

On Tiktok, on-screen text is crucial. In many videos, there is no dialogue at all. The sound will instead be added during editing in the form of a popular audio clip or a snippet of a song. The replacement for dialogue takes on the job of carrying the story which is often on-screen text. All Social Media Video Production companies would also suggest this as a useful tool. Many TikTok creators/users will stand in the centre of their screens while filming and occasionally pointing to different spots around them where they’ll add on-screen text later while they edit.

The final product, after all, editing, shows the person pointing to different text boxes as they pop onto the screen, eliminating the need for any voiceover explanation. Usually, these videos tell a story or give information to the viewers. In the production world today, on-screen text is sometimes seen as more of an afterthought. It’s often either the direct caption below the video or is on screen and used to call out important points made in the voiceover.

Videos Without Audio?

While the last several years of digital consumption have emphasized the need for videos to make sense without audio due to many platforms using auto-mute content, many videos still feature a voiceover for those who do choose to play content with sound enabled. Although on TikTok this concept is the complete opposite, the on-screen text is where the storytelling happens, and enabling audio simply adds background music to enhance the overall experience. You should expect to see more of this concept and its impact surrounding on-screen text carrying a significant narrative in the coming months and years.

So What Does the Future Hold?

Many TikTok users are learning the basics of what makes a great video just by engaging with the app. People who spend significant amounts of time creating TikTok videos are learning how to enhance the quality of their clips, how to think creatively about the production process, how to come up with interesting and innovative ideas, and how to create something engaging during the production process. These are skills that will come in handy in the coming years as video production skills become more essential for a variety of career paths and even just for everyday life. Well, at least that’s what our video marketing agency and other video company owners suggest.

Gatekeeping

What might have previously been seen as an industry plagued by gatekeeping is now being embraced by everyone with all different ages, skill levels, and perspectives. For consumers, it means we will likely see a much greater diversity of content, plus more people will see themselves represented by the clips they come across online and on these social media platforms. As more people get involved in the creation process, more of the viewing population will feel like they can relate to what they see online.

Do You Need to Talk to an Expert?

As video marketing experts we are specialists in all forms of video marketing. Here at Modus Film, we have completed many projects for our clients that have required us defining a digital strategy with really great results. If you want to speak to a specialist email [email protected] or call us on 01233 273 273.

www.modusfilm.com

Why not check out our other interesting reads such as How Video Engagement Affects Your ROI

ROI and marketing engagement for video marketing

How Video Engagement Affects Your ROI

Posted November 26, 2020 No Comments

Engagement is one of those glorified terms that every video marketer bombards you with because of how significant it is when it comes to video production. Audience engagement has been proven to significantly raise your return on investment also known as ROI. However you as a customer may ask, what is it and how can it be used? Our video production company reveals all.

Measurable ROI is key to success and understanding engagement. Our video marketing agency can help!
ROI need to be measured!

Overview

This blog will demystify the magic of its true meaning and how it can be boosted to optimise the ROI of your marketing videos.

Firstly, within a marketing context “engagement” means much more than attracting your audience’s attention, it also entails having your audience respond to your content in a positive way. It’s primarily about getting your target market/audience interested in who you are and what you can do for that specific client. 

So how do you accomplish this?

You have the option to personalise with insights, which is a great first step to immensely increase the engagement with your audience through detailed segmentation based on demographics, behaviour and needs you have discovered that applies to your target market. The more specific the analytics, the better you can target posts and tailor content to your audience’s interests. This will not only optimise direct engagement but also trigger indirect conversations and sales. Therefore you must get to know your audience! Our Videos For Business Service can help.

Reach

You have to find out where to reach them, what social media platforms they use, how to talk to them and what images and culture will tap into their emotions. Being specific in your tone will only help you build your audience and sustain engagement. The effectiveness of your reach can only be improved by understanding your target audience/market better. That’s what we do as a video production company.

You may also search for topics, so once you’ve decided how to reach your audience, you need to determine what to reach them with. Carefully monitor analytics on your posts and see which ones are the most successful in terms of reach, likes, comments and views. Try to emulate similar posts to keep engagement high. Deepen research on your audience behaviour by looking out for their interests or hobbies. Though this can all change in a pandemic.

Metrics

Use metrics to find out whether people have been talking about you, sharing your content etc. See who your audience are following and analyse your competitors. See what they’re posting, how often they’re posting and track their level of engagement. In a world where customers are seeking immersive experiences, any form of interactive content is the key to generating engagement within your targeted audience. This helps to create a more inclusive social media presence that will boost audience engagement and response received.

Table describes typical ROI success for a marketing agency.

Add Value

The more you show that you value your audience’s opinion, the more that the audience will value yours. Increasing your accessibility in this “content-flooded” society, it’s hard to stand out from the crowd and pop up when being searched for. Therefore, video accessibility matters and so does your video marketing strategy. Event videos, if done well, are amazing for businesses to promote and advertise. Now think of all the events, performances, speeches and adverts that you have watched online. Even just short clips. It’s a lot, right? Content like this is an ideal way to boost reach and engagement and response. So, next time you have an event, hiring a video production company is a great choice to make. Engagement is our speciality.

Summary

Engaging videos start with having great content. But understanding your audience will only help to boost your reach and meet your targets. We love to know specifically what your goals are for the video that you want to produce and what your vision is for the final product, making sure that our team can provide exactly what you are looking for and over time help you reach your ROI goals.

Get In Touch

Modus Film is a video production company based in Kent and London. Our services are nationwide and our video marketing agency can help you make some groundbreaking content. If you want to discuss this further contact us or better yet see how video marketing can transform your current marketing mix. We are now fully PPE compliant. Plus we carry on working!

Do You Need to Talk to an Expert?

As video marketing experts we are specialists in all forms of video marketing. Here at Modus Film, we have completed many projects for our clients that have required us defining a digital strategy with really great results. If you want to speak to a specialist email [email protected] or call us on 01233 273 273.

www.modusfilm.com

Why not check out our other interesting reads such as our 2019 Christmas video for Kent’s Ashford Designer Outlet!

Video Production Company surviving COVID-19.

Posted August 24, 2020 No Comments

Without a doubt, the world is changing. And Video Marketing Agency’s and video marketing strategies need to proceed to change with it. This means finding a way to continue producing for clients in spite of the many challenges COVID-19 has thrown at us. This is what our Video Production Company is doing. See COVID marketing strategies. Find out more about our Video Marketing Agency here and how we create Video for business.

We Are Ready

Our Video Production Company Has a long pedigree of delivering professional videography, photography and creative content to our clients and have full production capabilities at our disposal. We produce for all sorts of platforms such as websites, social media, events and more. From live performances to board meetings, we can accommodate any kind of event and deliver the finished product in any form you desire. Having worked all over the country filming everything from weddings to adverts, to conventions and other events, we have the skills and experience to capture the atmosphere of your event and deliver it in a neat polished package. Find out how we see the pandemic hitting long term.

Still Going Strong

And although COVID-19 has highly impacted us all, we realise we are in an extremely privileged position being able to recommence producing for you. Our Video Marketing Agency is grateful for the opportunity to continue to produce content for clients and would like to provide our video marketing services to ensure that important moments are captured by our video marketing agency. You can expect our Video Production Company to immerse ourselves with your specific need and for your Video for business, working with you every step of the way asking questions and also learning exactly what you want and need before the filming process begins, and as experts in the video production business, we can deliver beautifully shot cinematic videos and photographs for you. Our Video Production Company are confident that we can deliver a bold dynamic and innovated videos that will be captivating to viewers.

Our Video Marketing Agency Works Hard

We will work with you to decide the type of video and/or photographs that you require, also we can discuss whether you have a vision in mind or if you would prefer us to define the concept, of course, we will also adapt to your needs and make sure to provide a project that is very dynamic and on budget for you.  We will use our experience to capture the material needed and will also continue to work hard on the day to get every shot, throughout the filming process we are open to feedback with opportunities to review the work as the day goes on. The power of memories is hard to overstate. Our Video Production Company is capable of encapsulating important events, special times experienced and so much more from years and even decades ago. Even an exchange that may have lasted for a minute or two, all that time ago, can etch itself into our memories. As a video for business concept, this is very popular.

Our Process

We were thinking about this power of memories and how important it is to spend time doing the things you love with the people you love. We compiled some quotes that encapsulate why memory-making is so essential, and we want to share those with you! 

Our priority as video marketing experts is to ensure that you receive the best experience that you can and get to capture intimate and important moments that you intend to keep forever. Whilst The current world is experiencing the COVID-19 pandemic, it takes away special moments that are very important to people by drawing people away from one another due to lockdown restrictions, however, as a video production company, Modus Film intends to Bring people together by guaranteeing to Bring important moments to life using our production skills in our Video Marketing Agency. Our specialists will work with you throughout the productions process Giving you the best experience when using our services and ensuring all content reflects your individual needs and the audiences you want to connect with. We want to give you the opportunity to be able to relive past experiences and memories through our full video agency service. The professionally filmed events that capture every key emotional moment of the day can be shared with family and friends and kept as a memento that you can watch together in years to come with our aim to leave our clients delighted with the finished product. 

Professionals In Our Field

We are well-versed in delivering high quality videos for business remotely and have frequently done so between our based Locations across London and Kent. We have also worked with international businesses to create cinematic shots for them.

We understand the difficulties COVID-19 has imposed on production companies and the Video Marketing Agency when it comes to producing new material for weddings and events that are no longer taking place. As things begin to ease our innovative ideas and content has never been greater! And that’s why we’re continuing to produce videos for business no matter what the situation. We are even continuing to produce creative video production content.

Get In Touch

Modus Film is a video production company based in Kent and London. Our services are nationwide and our video marketing agency can help you make some groundbreaking content. If you want to discuss this further contact us or better yet see how video marketing can transform your current marketing mix. We are now fully PPE compliantPlus we carry on working!

Do You Need to Talk to an Expert?

As video marketing experts we are specialists in all forms of video marketing and making video for business. Here at Modus Film, we have completed many projects for our clients that have required us to define a digital strategy with really great results. If you want to speak to a specialist email [email protected] or call us on 01233 273 273.

www.modusfilm.com

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